Marketing Executive

1 week ago

North Sydney, Australia Nine Full time

Company Description

Nine is Australia’s largest locally owned media company - the home of Australia’s most trusted and loved brands spanning News, Sport, Lifestyle, and Entertainment. We pride ourselves on creating the best content, accessed by consumers when and how they want - across Publishing, Broadcasting and Digital.

**Job Description**:
We’re looking for a talented Retention Marketing Executive to help manage our subscriber retention programs.

Reporting to the Senior Marketing Manager, CX & Retention, and working closely with the Retention and Lifecycle and Customer Service teams, you’ll help to deliver a retention strategy that will improve and enhance the subscriber experience and help achieve revenue targets for our publishing

**In this role you will**:

- Develop subscriber management programs from strategy through to implementation which support business goals
- Ongoing review and optimisation of retention customer journeys and campaigns including upsell, payment decline, save and renewal
- Implement and manage campaign tracking, testing, reporting and analysis to form insights into campaign performance and customer responses
- Work closely with the Customer Service team to ensure the subscription management process and campaigns are clear and seamless to improve the overall subscriber experience
- Build strong and open relationships with internal and external stakeholders

**Qualifications**:
**In order to succeed you will ideally**:

- Have some experience in a Lifecycle Marketing or Retention role or similar (experience in a subscription business will be highly regarded).
- Have experience analysing data and the ability to produce and deliver insights to your stakeholders
- Have knowledge on CRM marketing principles including performance metrics, channels, audience building and best practice
- Be able to approach things with a fresh perspective and confidently communicate with peers and senior stakeholders
- Be equipped with the ability to plan, organise and prioritise work tasks autonomously to meet campaign deliverables
- Experience with CRM or marketing automation tools is desirable but not essential. Training will be provided.

Additional Information
**Life at Nine**

Nine is a people business. Being part of the team means you’ll be in a culture that promotes creativity and innovation, diversity and inclusion, is open to feedback, rewards impact and ensures everyone is heard. Importantly, you'll receive the following:

- Career development and quality training
- Up to 16 weeks paid primary carer’s parental leave
- Discounts on lifestyle, entertainment, and leisure memberships, including health insurance, dental and gym
- Hybrid Working/Flexible working
- Discounts on products and services with corporate partners

**Our Commitment to Diversity and Inclusion**:
**Nine’s Workplace Condition of Entry**:
Disclaimer: We do not accept unsolicited agency resumes and are not responsible for any fees related to unsolicited resumes

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