CRM & Loyalty Specialist

Our Marketing team has a brilliant opportunity for a CRM & Loyalty Specialist to join the team The engine room of our Marketing team, this position will be responsible for the CRM and Kogan First customer experience through the successful creation of customer journeys and effective analysis.

Reporting to our Marketing Manager, this role is accountable for building targeted customer journeys through segmentation to ensure our customers have a personalised shopping experience. If you're looking for a commercial, analytical role which keeps the customer at the forefront, then look no further

This is a fantastic opportunity for a CRM / Loyalty Coordinator to step up in their career, or an experienced CRM / Loyalty Specialist to diversify into a new industry, looking to make a direct impact with an ASX listed eCommerce pioneer

If you're customer centric with a great eye for detail and looking to further your Marketing career with an innovative, industry leading eCommerce business, this could be the perfect role for you

**In this role you'll be responsible for**:

- Successfully set up, schedule & deploy blast and automated customer journeys and campaigns within our CRM platforms
- Building customer loyalty journeys for Kogan First loyalty program, and nurture growth through CRM initiatives
- Assisting with managing project delivery timelines to align with Company roadmap
- Creating customer segments across a number of Marketing platforms including but not limited to ESP, CDP and Facebook, using built-in interfaces and SQL
- Analyse data and prepare reports on CRM & loyalty program performance, to drive improvements and positive customer and business outcomes
- Ensure the compliance and management of customer details are handled with absolute care and in line with regulatory requirements. Continually explore and implement new CRM features to ensure an exceptional customer experience

**To be successful in this role, you should be**:

- University Degree qualified in a relevant field (Marketing, Analytics, Communications or similar)
- Demonstrated experience and expertise in; CRM and Loyalty, Digital Marketing, or CX functions; preferably in a Retail, eCommerce or a fast paced, customer centric environment
- Experience in the following systems will be highly regarded; SQL, Responsys Oracle, Salesforce Marketing Cloud, Salesforce Interaction Studio, Everest Validity (or other deliverability platforms), Facebook Ad Manager or Google Analytics
- Customer centric and always keeping the customer at the forefront of business decisions to drive an exceptional experience
- An exceptional communicator, with the ability to build effective working relationships at all levels
- Highly analytical and ready to delve into data - you'll be working in the detail and making recommendations on what you find
- Able to multitask effectively - we expect you to juggle 50 different tasks at once without dropping the ball (we're not kidding)
- Inquisitive and ready to be challenged - we're not afraid of putting in hard work to deliver a superior product
- Work with an incredible team to solve important challenges, helping to drive Australia and New Zealand’s eCommerce future
- A hybrid work model and support on flexibility
- Your role has a lot of ownership, autonomy and little red tape. You’ll be empowered to achieve positive outcomes and your work will have a real impact
- You’ll be at the forefront of the eCommerce industry with us and be part of a company that are the Pioneers of eCommerce in Australia
- Be an Intrepreneur, playing a hands on role in shaping our strategy at our HQ
- A range of employee benefits such as; complimentary Kogan First Membership, team exclusive discounts, Health & Wellness program, Learning & Development and Lunch & Learns, Hackathons, Team member referral program, Company and team events and celebrations, community engagement (volunteering) and extensive career development opportunities plus loads more

**To apply**
Express your interest in this opportunity by uploading your CV and Cover Letter, outlining your interest in the position and how you think you can help grow the Kogan business.

**About Us**

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