Marketing Coordinator

**Marketing Coordinator (We Brand)**

**Location**: Gold Coast, Australia (On-site)

**If This Is You**

You're organized, strategic, and thrive in a B2B environment. You understand that marketing to enterprises is different. Longer cycles. More stakeholders. Higher expectations for professionalism and precision.

You're the person who connects the dots. You coordinate sales and marketing. You ensure campaigns align with business objectives. You make sure every piece of collateral tells the right story to the right audience.

You're not intimidated by complexity. We Brand serves enterprise clients with specific needs around brand governance and compliance. You can grasp technical products and translate them into clear, compelling marketing messages.

You're detail-obsessed but also strategic. You know that in B2B, every touchpoint matters. A polished case study. A well-timed LinkedIn post. A perfectly executed webinar. You make sure it all happens flawlessly.

**What You'll Own**

You'll work directly with our Marketing Director and strategic team to execute We Brand's B2B marketing initiatives. We Brand is an enterprise brand compliance platform, and you'll be responsible for coordinating campaigns, content, and sales enablement that drive pipeline and revenue.

**Your work includes**:

- Coordinating demand generation campaigns targeting enterprise marketing and brand teams
- Coordinating with sales to ensure alignment on messaging, positioning, and lead follow-up
- Managing our LinkedIn presence and B2B social strategy
- Supporting product launches, demos, and enterprise client events
- Tracking campaign performance and reporting on pipeline contribution and ROI
- Maintaining our CRM and marketing automation systems (HubSpot, Salesforce, or similar)
- Conducting competitive research and staying current on enterprise marketing trends
- Coordinating webinars, virtual events, and customer success stories
- Ensuring brand consistency across all enterprise touchpoints
- Managing relationships with external agencies, vendors, and partners

You'll be the glue between marketing, sales, and leadership. Your ability to coordinate across teams and keep everyone aligned will be crucial to We Brand's growth.

**What We're Looking For**

**B2B marketing experience**:

- 2-4 years in marketing coordination, demand generation, or sales enablement (B2B SaaS or enterprise tech strongly preferred)
- Understanding of enterprise sales cycles and how marketing supports pipeline growth
- Familiarity with marketing automation and CRM tools (HubSpot, Salesforce, Marketo, Pardot, or similar)
- Strong project management skills and ability to coordinate across multiple stakeholders
- Excellent writing and communication skills (you can create compelling B2B content)

**Enterprise understanding**:

- You know how to market to enterprise buyers (focus on ROI, compliance, and business value)
- You can translate complex product features into clear benefits
- You understand the importance of professional, polished execution in B2B
- You're comfortable coordinating with sales teams and aligning on goals

**Operator qualities**:

- You're detail-oriented and nothing falls through the cracks
- You're organized and create systems that scale
- You communicate clearly with different audiences (marketing, sales, leadership, customers)
- You're analytical and use data to measure success
- You're proactive and anticipate needs before they're urgent
- You're collaborative and build strong relationships across teams

**Bonus points**:

- Experience in marketing technology, DAM, brand management software, or martech
- Background in account-based marketing (ABM) or enterprise demand gen
- Familiarity with brand compliance, governance, or distributed marketing
- Graphic design or content creation skills
- Experience working directly with senior leadership or in strategic planning
- Understanding of enterprise marketing operations and processes

**To Apply**

Send us your resume and tell us:

- **Your B2B marketing experience**: What's a campaign, launch, or initiative you've coordinated in a B2B environment? What were the results?
- **Your approach to We Brand**: How would you approach marketing a brand compliance platform to enterprise buyers? What channels and content types would you prioritize?
- **Your coordination superpower**: What makes you effective at keeping teams aligned and projects on track? Give us an example.

**About The Desygner Group**

What started as a daring startup has grown into a global technology company serving over 45 million users. Our platforms help companies of all sizes create, distribute, and control their marketing assets with unprecedented ease and speed.

We're now a rapidly scaling SaaS company based on Australia's Gold Coast, delivering marketing enablement solutions worldwide. Our technology is transforming how organizations manage brand assets and empower their entire teams to create on-brand content.

**Our Prod