Marketing Campaign Analyst

At Allianz, we’re proud to be named one of the Best Workplaces in Australia 2024 and a Great Place to Work. We’re one of the world’s leading insurance and asset management brands, with a workforce as diverse as the world around us, which is why we hire the very best people to further our commitment to securing the future for our people and customers.

We offer an inclusive workplace where everyone feels like they belong, while promoting a culture of lifelong learning, development, and global mobility. Join us and share your ideas, be inspired, give back to the community and feel proud to be a part an organisation doing meaningful work that matters while supporting sustainability, mental health, and well-being.

Let’s care for tomorrow, so we can create a better future together, for everyone.

We are looking for an experienced Marketing Campaign Analyst with a strong background executing campaigns using Salesforce Marketing Cloud. In this role, you will be part of a newly formed enterprise B2B team, executing campaign initiatives that support key business areas such as Allianz Commercial, Consumer, and Personal Injury. Initially, your focus will be on establishing foundational campaign activities, with the opportunity to expand into more advanced cross-channel communications as capability evolves.

The primary purpose of this role is to perform end to end Business to Business campaign deliveries through our Salesforce Marketing Cloud platform.

**You'll be responsible for**
- Scope requirements with our B2B team and stakeholders to understand business challenges and opportunities and desired outcomes.
- Analyse and translate B2B marketing requirements into campaign build specifications.
- Undertake data extraction and preparation for pre campaign analysis and design.
- Build and execute campaigns using Salesforce Marketing Cloud.
- Develop analysis and reports to monitor campaign effectiveness.
- Liaise with technical and non-technical stakeholders to drive business KPI and strategies.
- Proactively contribute to team productivity and process improvements initiatives.

**About you**
- Demonstrated commercial acumen and client focused approach in analytics and insights.
- Significant Campaign Management experience, ideally in the Financial Service or Insurance industries.
- Considerable experience in end-to-end campaign process; from pre-analysis, planning, development, execution and post analysis, ideally in the Financial Service or Insurance industries.
- Salesforce certified with hands on experience building campaigns using Salesforce Marketing Cloud.
- Experience with Salesforce Sales, Service Cloud.
- Experience with organisational databases and SQL.
- Proven ability to develop metrics to provide insights on campaign performance.
- Proficient in skills such as data extraction, campaign design, execution and performance analysis.
- Strong interpersonal skills, time management, attention to detail and ability to work autonomously as part of the team.

**Benefits and perks**
- Inclusive Culture: Join a supportive, open-minded team focused on customer outcomes, bringing your authentic self to work every day
- Flexible Work-Life Balance: Enjoy flexible and remote work options and workplace adjustments, with support for your work/life balance.
- Career Development: Access mentoring, development and global mobility opportunities for growth and success, including access to over 10,000 learning resources.
- Financial and Well-being Perks: Enjoy discounts on Allianz products, retail, tech, and travel, plus financial wellness initiatives and the Employee Share Purchase Program
- own a piece of your employer
- For more details about our benefits, visit the Allianz Careers site.

**Applications close on 21st March 2025.**

**About our culture**

We care about everything that makes you, you. We believe in an equitable workplace that celebrates diversity and inclusion, where people of all genders, ages, religions, sexual orientations and abilities are not only welcomed but valued for the perspectives and talents they bring to work. We’re committed to fostering an environment where everyone can thrive, grow, and contribute their unique perspectives to our collective success and reach their fullest potential.

**Adjustments and support**

**Job Level**:

- Professional

**Location**:

- Sydney, NSW, AU, 2000

**Area of Expertise**:

- Marketing & Design

**Unit**:

- Allianz Australia

**Employing Entity**:

- ALLIANZ AUSTRALIA SERVICES PTY LTD

**Job Type**:

- Full-Time

**Remote Job**:

- Hybrid working

**Employment Type**:

- Permanent

**ID**:

- 67258

**Position Cluster**:

- Non-Executive