
Retail Communications Lead
2 weeks ago
**About the Role**
An exciting newly created opportunity has become available within BOQ Groups' Retail Banking Division
Supporting the Bank of Queensland, Virgin Money Australia and ME Bank brands, this role will work across initiatives from remediation and compliance to change and transformation. They’ll be responsible for ensuring our communications to customers are always well crafted, clear and timely.
As a newly created position, there is plenty of room for growth as we build our Operational Customer Communications function for the Group. The role would suit an experienced Communications Specialist who is looking for their next challenge.
Key responsibilities:
- Lead the effective and efficient delivery of customer communications in alignment with the Group, Retail Bank and Communications, Change and Continuous Improvement team strategies
- Manage strategic execution of the Retail Communications Plan to engage customers of BOQ, Virgin Money and ME to ensure consistent, predictable messages are delivered through established communications channels
- Create programs, materials and coaching to support customers to influence positive change adoption through the Bank’s change and continuous improvement agenda
- Plan and deliver engaging and impactful communications campaigns aligned to the change and transformation calendar
- Bring creativity and innovation to the development of communications materials and experiences tailored to each of our distinct brand personas and fit-for-purpose for each of our varied customer audiences
- Coordinate and deliver communications materials including EDMs, letters, SMS, web content, social content, intranet articles and virtual and live events using Sharepoint, Teams and Outlook
**About you**
- Previous experience in a retail or service industry with a large frontline team
- Proven experience creating and delivering strategic communications plans within complex, multi-brand organisations
- Ability to influence and change behaviour using communications campaigns and tactics
- Track record of measuring impact and using data and insights to drive future decision-making
- Tertiary or industry qualification in Communications, Journalism or Marketing related fields will be viewed favourably
- Success in managing a broad variety of communications projects with competing priorities.
**About Us**
BOQ is one of Australia’s leading regional banks and provides a genuine alternative for Australian financial services customers and employees. Our purpose is to create prosperity for our customers, shareholders and people through empathy, integrity and by making a difference. Our ambition is to be known as the bold challenger bank; with multi-brands that are digitally enabled with a personal touch.
BOQ is passionate about providing opportunities for you to develop your career as we continuously adapt and deliver in a transformational and collaborative environment with a strong focus on community.
BOQ’s Inclusion vision is to foster a workspace that values and leverages difference and creates new possibilities, a place where our people feel confident to bring their best selves to work every day. We embrace difference and believe that our workforce should reflect the customers and communities that we serve.
Since 2021 BOQ Group is recognised as an Employer of Choice for Gender Equality by the Workplace Gender Equality Agency (WGEA).
**Our Benefits**
- Flexible working arrangements
- Discounted financial products
- Salary sacrificing options
- Paid parental leave with no minimum
- Paid volunteer days
- Purchase annual leave
- Discounted private health insurance plan
- Employee Assistance Program (EAP)
- 5 employee diversity network groups focusing on: First Nations Reconciliation Council, Proudly ME (LGBTIQA+), Multicultural, Gender and Early Career
- BOQ Group is a member of Pride in Diversity and a participating organisation in the Australian Workplace Equality Index
**How to Apply**
The Bank of Queensland is committed to diversity and an inclusive workforce. Aboriginal and Torres Strait Islander People are encouraged to apply.
If you are successful for a role with the Bank of Queensland, it is a condition of employment that background screening is completed to ensure that the Bank complies with its obligations under the Anti-Money Laundering and Counter Terrorism Financing Act. These checks may include, but are not limited to: identity, verification, reference checks, criminal background checks, immigration checks, verification of academic qualifications, bankruptcy checks.
Job Reference: BOQ02570
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