Manager Consumer One to One Marketing

**MANAGER, ONE TO ONE MARKETING (12-MONTH CONTRACT) - MARKETING - SYDNEY, NSW**

At Allianz, we’re proud to be named one of the Best Workplaces in Australia 2025 and a Great Place to Work. As a leading global insurance and asset management brand, we prioritise care for our customers, the planet, and each other. We hire the very best people to further our commitment to caring and securing the future for our customers.

We offer an inclusive workplace where everyone feels like they belong, while promoting a culture of lifelong learning, development, and global mobility. Join us and share your ideas, be inspired, give back to the community and feel proud to be a part of an organisation doing meaningful work that matters while supporting sustainability, mental health, and well-being.

Let’s care for tomorrow, so we can create a better future together, for everyone.

**About the role**
- Lead and collaborate with business stakeholders to develop the One-to-One marketing strategy for the AAL business, to support the business in achieving acquisition, retention, and cross-sell targets.
- Lead the One-to-One marketing strategy and execution for the AAL business.
- Maintain regular touchpoints with the stakeholder and business landscape, the priorities, and strategic objectives to identify campaign and product collateral requirements.
- Translate opportunities in the business strategy to develop a consolidated and aligned One to One marketing plan that optimizes experience and journeys.
- Measure and track campaign performance and effectiveness to optimize future investment.
- Utilize data and reporting to develop compelling insights and value propositions and inform marketing briefs, ensuring continual optimization of campaign activity.
- Manage agency relationships to produce and deliver high-quality campaigns according to the brief.
- Work with campaign analytics team to design, build, and deployment of 1:1 campaign activity in Adobe Campaign Automation platforms.
- Develop and streamline processes and procedures to enable an effective operating rhythm and proactively manage risk.
- Act as a custodian of the Allianz brand, ensuring alignment and consistency of brand messaging across marketing material.

**About you**
- Tertiary qualifications in Marketing, Communications, or equivalent.
- 5+ years of experience in customer relationship management.
- Comprehensive understanding of relevant regulatory and/or legislative compliance requirements that impact AAL.
- Demonstrated experience in data-driven marketing and utilizing analytics to drive value.
- Demonstrated ability to coach One-to-one/Personalised marketing (including the utilisation of test and learn and predictive models) ensuring planned activities and results are achieved.
- Demonstrated ability to partner and collaborate effectively with senior stakeholders to establish strong professional relationships and influence outcomes.
- Demonstrated evidence of technical proficiency with Adobe, Salesforce, or similar MarTech systems, software, databases, reporting, and communication tools.

**Benefits and perks**
- Inclusive Culture: Join a supportive, open-minded team focused on customer outcomes, bringing your authentic self to work every day
- Flexible Work-Life Balance: Enjoy flexible and remote work options and workplace adjustments, with support for your work/life balance.
- Career Development: Access mentoring, development and global mobility opportunities for growth and success, including access to over 10,000 learning resources.
- Financial and Well-being Perks: Enjoy discounts on Allianz products, retail, tech, and travel, plus financial wellness initiatives and the Employee Share Purchase Program
- own a piece of your employer
- For more details about our benefits, visit the Allianz Careers site.

**About our culture**

We care about everything that makes you, you. We believe in a workplace that celebrates inclusion and equal opportunity, where people of all genders, ages, religions, sexual orientations and abilities are not only welcomed but valued for the unique perspectives and talents they bring to work. We’re committed to fostering an environment where everyone belongs and can thrive and reach their fullest potential.

**Adjustments and support**

**Job Level**:

- Professional

**Location**:

- Sydney, NSW, AU, 2000

**Area of Expertise**:

- Marketing & Design

**Unit**:

- Allianz Australia

**Employing Entity**:

- ALLIANZ AUSTRALIA SERVICES PTY LTD

**Job Type**:

- Full-Time

**Remote Job**:

- Hybrid working

**Employment Type**:

- Temporary

**ID**:

- 72774

**Position Cluster**:

- Non-Executive