Marketing Executive

2 weeks ago


Surfers Paradise, Australia Marriott International, Inc Full time

**Additional Information**
**Job Number**25076071
**Job Category**Sales & Marketing
**Location**Sheraton Grand Mirage Resort Gold Coast, 71 Sea World Drive, Main Beach, Gold Coast, Queensland, Australia, 4217
**Schedule**Full Time
**Located Remotely?**N
**Position Type** Management

**JOB SUMMARY**

The Marketing and Communications Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Marketing and Communication, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing and Communication team, this role is fully connected into resources in their region; Marketing and Communication Managers liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.

**CANDIDATE PROFILE**

**Education and Experience**

**Required**:

- 2-year degree from an accredited university in Marketing, Public Relations, Business Administration or related major and 4 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising experience preferred

OR
- 4-year bachelor's degree in Marketing, Public Relations, Business, or related major; 2 years experience in the sales, marketing, digital or related professional area; hospitality marketing or digital advertising agency experience preferred.

**CORE WORK ACTIVITIES**

**Hotel Marketing and Advertising**
- Executes annual marketing plan to budget, in consultation with the GM, Food and Beverage leader, Operations leaders, Director of Marketing Communications, and cluster marketing and ecommerce teams.
- Partners with Operations, Food & Beverage and Sales teams to execute promotions and campaigns to target in-house guests with promotions that drive incremental revenue to the hotel.
- Acts as the liaison between the marketing department and advertising agency on the tactical advertising campaigns' creative and media plans, particularly for food and beverage promotions.
- Manages F&B media schedules and verifies prompt settlement of accounts.
- Partners with property Revenue Management to verify correct offer loading, verifying advertisement targeting is correctly directed at relevant consumer groups
- Maintains frequent, active engagement with Cluster eCommerce manager to verify alignment, pull-through, and 2-way communication about the status, performance evaluation, opportunities, and issues related to online programs and initiatives.
- Verifies all advertising for the hotel in digital channels is in alignment with brand voice.

**Social Media Content Management**
- Facilitates social media engagement and updating content in local digital channels (e.g., hotel website, travel sites).
- Develops and executes promotions campaign in F&B, weddings, spa, rooms and conferences through relevant digital and social media channels.
- Engages in proactive online reputation management by surfacing relevant guest comments (positive or negative) in social media channels and responds accordingly.

**Public Relations and Visual Asset Management**
- Develops a comprehensive PR plan per quarter along with agency and and executes post sign-off from GM.
- Maintains a comprehensive list of local media contracts, with particular emphasis on food critics and bloggers.
- Manages assigned accounts as per the media account management system.
- Writes and distributes all press releases for property events, promotions, and outlets.
- Manages the execution of hotel sponsored events, community/government relations activities, and press promotional activities.
- Supports pull through of impactful PR strategy & activities to drive quality press coverage through media engagement, in alignment with communications objectives.
- Verifies the news clippings and other online, print, and social media mention report is completed on a monthly basis for property distribution.
- Manages external vendors and media agencies; works


  • Marketing Executive

    7 days ago


    Surfers Paradise, Australia Marriott International, Inc Full time

    **Job Number** 23208863 **Job Category** Sales & Marketing **Location** JW Marriott Gold Coast Resort & Spa, 158 Ferny Avenue, Surfers Paradise, Queensland, Australia VIEW ON MAP **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Non-Management *** Responsible for development and creation of all social media channels...

  • Marketing Manager

    1 week ago


    Surfers Paradise, Australia voco Full time

    **About us** Reliably Different - Welcome to voco, IHG’s upscale brand. We call our hotels voco. It means ‘to invite’ and ‘call together’ originating from Latin, unstuffy hotels, where people feel comfortable and just get on with relaxing. As **Marketing Manager,**you are a key custodian of the voco Gold Coast & IHG brand management...


  • Surfers Paradise, Australia Boost Social Full time

    **DIGITAL MARKETING COORDINATOR** **Responsibilities**: - Create and execute digital marketing campaigns that drive website traffic and lead generation - Manage and optimize SEO, PPC, and social media advertising efforts - Analyze data and create reports on campaign performance - Stay up-to-date on the latest digital marketing trends and technologies -...

  • Marketing Executive

    1 week ago


    Surfers Paradise, Australia Marriott Vacations Worldwide Full time

    This is a part time position which requires being able to work a flexible schedule including AM and PM shifts, weekends and public/bank holidays. The position is to promote awareness of brand image internally and externally. Use sales techniques that maximize revenue while maintaining existing guest loyalty to Marriott Vacation Club. Recognize opportunities...

  • Marketing Executive

    7 days ago


    Surfers Paradise, Australia Marriott Vacations Worldwide Full time

    This is a part time position which requires being able to work a flexible schedule including AM and PM shifts, weekends and public/bank holidays. The position is to promote awareness of brand image internally and externally. Use sales techniques that maximize revenue while maintaining existing guest loyalty to Marriott Vacation Club. Recognize opportunities...


  • Surfers Paradise, Australia Desygner Full time

    **Customer Success Executive** We are looking for a Customer Success Executive to join our team and help ensure enterprise customers' successful onboarding, adoption and activation. You will work closely with Account Executives around the world, and especially in the US, to provide excellent service and ensure our customers are utilizing our platform to its...


  • Surfers Paradise, Queensland, Australia beBeeMarketing Full time $100,000 - $120,000

    Elevate your career with a dynamic role as Marketing Coordinator.Job Summary:This is an exciting opportunity to drive brand positioning, manage creative assets, and coordinate marketing collateral for a luxury brand.As a key member of our team, you will work closely with external agencies and creative partners to produce best-in-class marketing content,...

  • Head of Marketing

    2 days ago


    Surfers Paradise, Australia Desygner Full time

    **Unlock Your Marketing Potential with Desygner: Lead a Team of Innovators Toward 100 Million Users!** At Desygner, we've shattered expectations and scaled to an impressive 32 million registered users, raking in substantial revenue along the way - all without a dedicated marketing team. Now, we're seeking a visionary **Head of Marketing **to steer our ship...

  • Marketing Manager

    3 days ago


    Surfers Paradise, Australia S2M Full time

    Trusted Australian Brand - Early Friday Finish - 135k package Are you an experienced Marketing Manager with experience across online and offline channels? Do you have experience working for bricks and mortar and eComm businesses in a marketing lead role? This could be the role you are looking for - Managing a team of five, lead marketing activities across...


  • Surfers Paradise, Australia voco Full time

    Reliably Different - Welcome to voco, IHG’s upscale brand. Drawing on our years of experience in delivering True Hospitality, voco Hotels, gives people a different choice. Hotels that are reliable enough to depend on, but different enough to be fun. Our family of hotels are connected by their individual characters, that make memorable travel dependable....