Marketing Business Partner

2 weeks ago

Allambie Heights, Australia Cerebral Palsy Alliance Full time

Location

Allambie Heights, NSW, Australia

Join us and make a positive difference to the lives of people with disabilities, and to grow your career as part of our alliance of great minds. Our shared values are Passionate, Respectful, Ethical, Curious and Courageous.

About the role

The Marketing Business Partner is a strategic collaborator responsible for delivering impactful, multi-channel marketing initiatives across service and non-service areas. Focused on lead generation and brand engagement, this role plans, executes, and optimises campaigns that attract and convert clients, while ensuring all activity aligns with CPA’s values and organisational goals.

Responsibilities of the role (not limited to):

- Partner with key stakeholders to design and deliver lead generation campaigns from concept through to execution.
- Build and launch new marketing campaigns that drive high-quality enquiries and conversions.
- Ensure campaigns are targeted to attract the right leads, aligned with service capacity and eligibility criteria.
- Monitor campaign performance using CRM and analytics tools, reporting on KPIs such as conversion rates and cost per lead.
- Represent CPA at expos and events, managing logistics and post-event evaluation to measure engagement and ROI.

About you:

- 5+ years’ experience in marketing and communications, with a strong focus on lead generation and campaign delivery.
- Proven ability to manage multiple projects in a fast-paced, purpose-driven environment.
- Strong stakeholder engagement and business partnering skills.
- Proficient in CRM, marketing automation, and analytics platforms.
- Commercially minded with excellent strategic planning and reporting capabilities.

Working for CPA offers you exceptional remuneration & benefits:

- Access to a tax-free meal, entertainment & venue benefit card valued at $2,650 per year
- Flexible ways of working - compressed hours, working from home options, flexibility surrounding hours
- 12 weeks paid parental leave and 2 weeks paid partner leave
- 3 additional leave days each year (conditions apply)
- $100 per year well-being allowance that you can use to enhance your wellbeing (eg: purchase sports equipment, have a massage, take a meditation class, the choice is yours)
- Discounted gym membership for you and your family, using Fitness Passport
- Employee Assistance Program
- Paid Employee Referral Bonus Program, where you can be generously rewarded for referring a friend that joins CPA.
- Important information_:_
- At _CPA_ the safety of our staff and clients is of paramount importance. We have assessed this role type as requiring a low level of physical functionality with some inherent requirements. For more information on what that may mean for this role please click _
- here_
- ._
- Cerebral Palsy Alliance is committed to the safety and wellbeing of our clients and staff. As such we encourage all employees be vaccinated against COVID-19._ _Cerebral Palsy Alliance is an Equal Opportunity Employer. Cerebral Palsy Alliance upholds, advocates for, and protects the _
- rights
- , wellbeing and safety of people with a disability. We are _a _
- child safe
- organisation and all workers are responsible to adhere to the NDIS Worker Code of Conduct._
- CPA is a smoke free workplace including in, on and around CPA sites and vehicles._
- How to Apply

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