Digital Performance Specialist

At Allianz, we care for all the things that make you, you. For feeling like you belong. For a place where learning never stops. For growing new skills and opening up exciting possibilities. For your curiosity to thrive and help transform an industry. And when life twists, there's flexibility for balance and the support you need. We know that flexible work comes in different forms, that's why we're embracing hybrid ways of working - enabling employees to maintain a balance of working both in the office and remote, supporting the needs of the both the business and individual.

Reporting to the Senior Manager, Digital Media, the Digital Media Specialist will be responsible for the execution and management of digital marketing (search, display, social and programmatic) campaigns by the design and build of campaigns in platform, supporting the performance of campaigns through reporting and insight driven outcomes and liaising with key business stakeholders through the campaign lifecycle.

**Flexible on location.**

**Responsibilities in the role**:

- Coordinate, execute and support established digital (search, social, programmatic, video, display) strategies and campaigns.
- Support the analysis, testing and performance monitoring of digital campaigns, and ensure results are used to inform future campaigns.
- Monitor and manage reporting and insights regarding digital campaign effectiveness.
- Manage the scheduling and programming of digital advertising initiatives in liaison with the business and key stakeholders, and manage day-to-day liaison with digital infrastructure vendors and relevant internal and external platforms.
- Maintain and support campaign budget and financial performance, including invoicing and regular reporting on costs.
- Act as an initial point of contact for stakeholders in relation to digital marketing campaigns.
- Act as a custodian of the Allianz brand, ensuring alignment and consistency of brand messaging across marketing material.
- Contribute to the development and streamlining of processes and procedures to enable an effective operating rhythm and proactively manage risk.

**To be successful in the role**:

- You'll have Tertiary qualifications in Marketing, Digital Marketing, Information Technology or similar.
- You'll also have demonstrated experience in digital marketing platforms across either search, display, online video or social media.
- Have prior experience in managing successful digital marketing end to end
- Have worked currently or previously in an agency environment
- Experience delivering projects using agile methodologies is preferred.
- Experience in design thinking and customer journey mapping.
- Demonstrated evidence of technical proficiency with Adobe Experience Suite, Google Marketing Platform or similar MarTech systems, software, databases, reporting and communication tools.

**What you'll gain**:
This role will present an exciting opportunity to join a global iconic insurance organisation, which is transforming itself through an ambitious program of change and growth.

We have a strategic focus on digital with a newly established Digital Centre Of Excellence - and with so much going on you'll have the support to give something a go - try different things, take on new responsibilities and explore opportunities

There is a large investment to support our digital strategy at Allianz with an ambitious digital transformation roadmap, and you'll be given the opportunity to make a meaningful impact on how we achieve our goals

You'll work in an agile environment with the latest marketing technology including the full stack Adobe suite.

Be part of a team that's open-minded, supportive, approachable and genuinely focused on customer outcomes

What matters to you, matters to us too. Feel supported to have open, honest conversations about the flexibility you need so that you're able to take care of what's important to you

wfh work from home / hydbrid working

**About us**

Allianz is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us. We do this through delivering a great customer experience that is the result of appreciating each other every single day, showing heart by really listening and seeing things from the perspective of others by always asking, "how can I help?".

Allianz is committed to enabling a culture where inclusion is embedded, everyone belongs and new ideas are embraced. We welcome and value talent from all backgrounds, experiences and ways of working Please advise us if you require any reasonable adjustments to fully participate in the recruitment process or perform the requirements of the role.

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