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Paid Media Executive
3 weeks ago
Reporting to the Paid Media Manager, as Paid Media Executive, you will be responsible for the planning and buying of paid social media for We Are Social. You’ll be proficient with all social platforms, from Facebook and Instagram to LinkedIn, TikTok, Snapchat, Pinterest and Twitter. In this role you’ll partner with a dynamic mix of team members across Creative, Strategy and Client Service, to drive success for clients across the agency.
Overall purpose of the role:
- Liaise with key clients to take and respond to paid media briefs as well as presenting performance reports.
- Develop strategic plans, set up and implement social media advertising campaigns in leading social platforms for both brand and conversion outcomes.
- Manage the day-to-day operations and performance of a portfolio of client projects across the business from brief to completion.
- Build and maintain a consistent reporting cadence to identify creative and media opportunities for our clients.
- Establish and build relationships with platform partners
- Drive integrated creative and media thinking in responses, collaborating with multiple departments.
Role requirements
- 2+ years of experience in social media, planning or buying roles
- Hands-on experience within Facebook, TikTok, Snapchat and LinkedIn ads management platforms
- Ability to analyse data to inform media planning and development
- High attention to detail
- Culturally connected
- Strong communication and presentation skills
- Ability to build effective relationships internally and externally
- Demonstrable ability to problem solve and provide clarity amidst ambiguity
- Previous experience of working within an agency environment is highly desirable
About We Are Social
We Are Social is a socially-led creative agency operating globally at the forefront of marketing and culture. We are the world's leading social specialist network: Over 1000 social experts in 15 offices around the world proving the power of social thinking to drive business value.
We help brands immerse their stories in the real conversations their audience are having. We generate sharp strategies and inspiring campaigns, based on social insights for forward-thinking brands like Samsung, Didi, Audi, Activision, Kayo, Koala and the NRL.
We’re focused on creating ideas worth talking about. How do we do that?
We put social thinking at the centre of what we do.
We connect people and brands in meaningful ways.
We create ideas worth talking about.
We Are Social.
- Here in Sydney, we are a group of people from different walks of life, united by a passion for popular culture. We Are Social is an equal opportunity employer, we value diversity of thought and experience at our company. Learn more about our_ culture_ and our _work_._
