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Brand Designer

2 weeks ago

Sydney, Australia Dovetail Full time

Dovetail's mission is to improve the quality of every thing. We empower 85,000+ people, from agencies to universities to Fortune 100 companies, to make sense of their customer research in one collaborative and powerful research platform.
With the growth of our own in-house Creative Studio, we’re looking for a Senior Brand Designer to set the tone and elevate the Dovetail brand across digital and physical touch points. Together with the Creative Director, you’ll be responsible for building a brand that’s loved, memorable, and a joy for people to interact with.
**The Creative Studio**
You might not expect a startup of Dovetail’s size to have a Creative Studio, but we do things differently here. Design is at the core of everything we do.
**Dovetail** is a platform for teams to make better decisions by deeply understanding their customers. Our vision is for the Creative Studio to be the creative nucleus for all things at Dovetail, operating as an internal ‘agency’, made up of designers, illustrators, producers, writers, animators, engineers, thinkers, and makers.
Collaborating with folks all over the company, the studio executes on creative projects big, small, and first of their kind at Dovetail. The studio’s primary goal is to expand and evolve our house of brands to resonate with our growing audience, while still maintaining the character and weirdness that makes us unique. This ain’t no corporate gig - we celebrate getting kooky and pushing ourselves creatively.
The studio has the creative freedom and autonomy to explore different styles, mediums, techniques, and ultimately conceive and create distinctive and unforgettable work. Work that doesn't just look good, but makes you feel something too. Initiative always counts, and great ideas will be heard, even if they push the boundaries of what a traditional brand team would do.
**Why do all of this in-house?**
- The Creative Studio works closely with internal stakeholders, leading to more and better ideas, and a fast feedback loop.
- We move fast. Our products are always evolving, and as a result our brand needs to continuously evolve. We want a team who is able to build and maintain context overtime.
- Good design and visual communication is important to Dovetail, (we have a designer CEO, and design is represented in company leadership). We have a high bar, and we believe we can achieve excellence with our talented team in-house.

We’re inspired by the creative teams at software companies like Figma, Shopify, Intercom, Notion, and Dropbox. **Read more about our Creative Studio on our blog.**
**What you'll do**
- **Create beautiful, cohesive, and consistent brand experiences.** You’ll **own our brand experience **across multiple channels and touchpoints, including product, social media, campaigns, marketing and more.
- **Shape the evolution of Dovetail’s brand.** Together with the Creative Director, you’ll play a key role in creating Dovetail’s brand, voice, and strategy as our company and platform evolve.
- **Help us evolve our brand design culture.** We’re a small but rapidly growing team. You’ll be responsible for advocating and contributing to our brand design culture as the team grows, such as team rituals and how the team collaborates cross functionally.
- **Collaborate with others**.** Work closely with the creative team and other departments within Dovetail to realise your creative vision and ensure the creative output delivered is to a high standard of quality and detail.
- **Mentor and coach others.** You’ll review the work of junior level employees to provide direction, support and feedback on their design work, helping them elevate their craft.
- **See the bigger picture.** Understand marketing initiatives, strategic positioning, target audience, and how all of the above inform brand-building creative work.

**Your background**
- **Strong brand design experience.** You’ll have a background in a design role at an agency, design studio, or a start-up / scale-up
- **Multidisciplinary by nature.** You’re capable of bringing to life strategically driven creative work across various physical and digital platforms
- **Demonstrated experience in evolving or building a brand from the ground up.** You’ll be the brand custodian for our brand moving forward, maintaining a consistent and world-class long term identity while knowing how to elevate the brand where and when needed.
- **Practical design tool skills.** You’re familiar with digital tools like Figma, Sketch, and Adobe Creative Cloud.
- **Experience collaborating with others.** You have a proven ability to collaborate with and influence stakeholders and departments outside of your own, confidently advocating for your output so that you can work towards a common creative goal
- **Pragmatism.** Comfortable with ambiguity, and shifting deadlines. You can resourcefully solve problems, and are able to make pragmatic trade-offs while holding a bigger, strategic goal i