Content Manager Gildan Brands Australia

3 days ago

Kemps Creek, Australia GILDAN BRANDS Full time

We’re looking for a creative, strategic, and hands-on **Content Manager** to join our team at **Gildan Brands Australia**. You’ll be responsible for driving content across digital and offline channels for both retail and wholesale markets. If you live and breathe brand storytelling, have a passion for apparel, and know how to create content that drives results, this is your chance to make your mark across three exciting brands: Gildan, American Apparel, and Comfort Colors.

Role responsibilities:

- Develop content strategies for our brand and sub-brands, building brand awareness, increasing reach, and driving conversions.
- Create, write, and edit engaging content for social media, blogs, websites, and other digital platforms to enhance the brand’s online presence.
- Manage social media calendar and communities, scheduling posts and responding to users to foster brand loyalty.
- Monitor trends and conduct social listening.
- Assist in developing copy and visuals for offline marketing efforts such as collateral, print ads, and out-of-home advertising.
- Prepare creative briefs and moodboards for external agencies to ensure brand alignment.
- Partner with influencers to create impactful content that amplifies brand reach and engagement.
- Oversee content creation for product launches, brand campaigns, and partnerships.
- Capture and share real-time content from events, activations, and brand moments on social channels.
- Collaborate with cross-functional teams to ensure content aligns with marketing strategies and business objectives.
- Track and measure content performance, using analytics to optimise strategies.

Pay: $75,000.00 - $80,000.00 per year

**Benefits**:

- Employee discount
- Gym membership
- Health insurance

Schedule:

- 8 hour shift

Supplementary Pay:

- Performance bonus

Application Question(s):

- Content Creation: 1 year (required)

Content Tools (e.g., Sprout, Canva, Meta Suite): 1 year (required)
Copywriting: 1 year (required)
Influencer Marketing: 1 year (preferred)
Digital marketing: 1 year (preferred)

**Education**:

- Bachelor Degree (required)

**Experience**:

- Content marketing: 1 year (required)

Licence/Certification:

- Full Driver Licence (required)

Work Authorisation:

- Australia (preferred)

**Location**:

- Kemps Creek NSW 2178 (required)

Willingness to travel:

- 25% (required)

Work Location: In person

Application Deadline: 16/06/2025
Expected Start Date: 16/06/2025

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