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Qualitative Insight Director
2 days ago
This is the world's largest and busiest index of market research jobs.
Qualitative Insight Director – Fearless Strategist, Melbourne, Australia
Salary: AUD 140-160,000 + Super (posted Sep 19 2025)
Job Spec: The world is changing faster than ever. How do brands evolve to stay relevant, meaningful and get ahead? By combining the powerful forces of human understanding—culture, behaviour and technology—this exciting strategic consultancy does exactly that. In this role you'll be influential to your clients, team and the business, fanning creativity and stretching thinking.
The role of Qual Insights Director
- Client partnerships – Lead a well-established client portfolio
- Spot opportunities – Leverage strong relationships to ignite new opportunities
- Lead qual projects – Lead complex multi-stage qualitative research projects with confidence and crystal‑clear thinking from proposal to presentation.
- Leverage a suite of capabilities – Blend qualitative expertise with quantitative insights, behavioural science, cultural frameworks and technology
- Deliver impactful insights – Lead client presentations and deliverables with inspiring storytelling
- Team leader – An inspiring role model for the team with direct reports.
Company
Resources Group Advertisers Ref: GL150225 MrWeb Ref: 162494
Culture and Benefits
- Independent, agency culture: Agile, future‑focused, and B‑Corp certified, with a team of 50+ passionate consultants.
- Diverse projects: Brand (positioning, CVP and communications), Innovation (NPD, experience and journey mapping), Audience understanding (U&A and segmentations).
- Mega client list: Arts, Sport, Entertainment, FMCG, Retail, Banking and Tech clients.
- Flexible working: Wellness days + additional holiday + WFH or office flexibility + progressive parental policies.
Candidate Profile
- An experienced qualitative researcher
- Extensive experience in consumer insights strategy (agency side)
- Track record of leading & developing seriously close client relationships
- Strong qual tool‑kit – qualitative consumer engagement techniques – groups, workshops, ethnography, social media, etc
- Passionate about cultural insights, behavioural science and technology
- Track record of writing winning proposals
- Experience of leading & nurturing people.
About Resources Group
We are the Leading Global Talent Agency for Insights, Analytics & Data Strategy. Our consultants take the time to truly understand your career aims and are dedicated to providing tailored, impartial advice to find you the very best career move. We have access to an unrivalled and exclusive range of job opportunities with trailblazing agencies and blue‑chips across Australia, NZ and APAC.
Resources Group's Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio‑economic background.
Contact
Who to contact: Send your CV to Gemma Lewis (Director, APAC) at glewis@resourcesgroup.com or call Gemma on 04524 17265 for a confidential discussion about this role and other related opportunities.
IMPORTANT
PLEASE INCLUDE YOUR NAME AND EITHER YOUR RETURN E‑MAIL ADDRESS OR TELEPHONE NUMBER IN THE MESSAGE. Please say that you found the vacancy on MrWeb Thanks for your interest.
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