Digital Experience Lead

1 week ago

Melbourne, Australia EnergyAustralia Full time

**About Us**
Globally, energy markets are in transition to a net zero future and the entities within these markets are transforming their underlying business models to ensure that they stay relevant, sustainable and profitable. As one of Australia’s largest energy providers, we are proud of our purpose to lead and accelerate the clean energy transformation for all.

EnergyAustralia is proud of the role our customers will play in driving the clean energy transition through their uptake of sustainable energy solutions in their homes, businesses and community. Behind-the-meter technologies (solar, battery storage, EV’s, heat pumps, home appliances) and orchestration through a virtual power plant, will optimise energy consumption, reduce consumer costs and enhance sustainability and we are excited by our ability to offer these solutions.

**About the Role**
In this newly created role as Digital Experience Lead, you’ll take full ownership of our off-stack renewable energy solutions website—driving performance, engagement, and conversion. You’ll blend creativity with data-driven insights to craft seamless, intuitive digital experiences that inspire customers and support our clean energy mission. Key aspects of the role include (but aren’t limited to):

- Owning and maintaining our website and web chat experience, ensuring a scalable, consistent, and high-performing digital presence. Understanding every
- Using data, A/B testing, and analytics to firstly understand and subsequently drive improvements in performance.
- Collaborate regularly with cross-functional teams—from Marketing to Tech partners to System teams—fostering alignment of digital and CX strategies with business priorities.
- Stay ahead of digital trends and lead innovation in customer experience design, embracing emerging technologies and adopting tools that provide practical solutions.

**About You**
- Proven experience in digital ownership, ideally in energy, finance, or another highly regulated industry.
- A track record of driving performance improvements and optimising the platforms you’ve supported, with a keen eye for identifying and resolving performance bottlenecks, friction points, and barriers to conversion.
- Expertise with headless CMS platforms (we are on Strapi), including strong content publishing and management/governance experience.
- Curiosity to get under the hood; from getting familiar with how we develop our site through to understanding our UX/UI framework and design language.
- The nous and courage to collaborate and influence with our core stakeholder groups management and cross-functional collaboration skills.

**Why Us?**:

- We’re committed to providing an inclusive culture so our people can bring their whole selves to work and have a sense of belonging. From our PRISM network that creates a positive culture for LGBTI employees to our Reconciliation Action Plan that has commitments to strengthen relationships with Aboriginal and Torres Strait Islander people and organisations, it’s a workplace where everyone’s welcome._
- We offer;_
- Dynamic Team Culture
- Flexible Ways of Working. allowing you to balance life and work seamlessly
- Discounts on your energy bills for you, your friends and family
- Recharge and relax with two extra days of leave each year (we call them recharge days)
- Volunteer days off to help charities make a difference through volunteering
- We offer 20 weeks paid parental leave that’s completely gender-equal
- State-of-the-art Melbourne office, stunning views only 3-4-minute walk from Southern Cross station

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