Head of Pr

2 weeks ago


Melbourne, Australia Luxury Escapes Full time

Luxury Escapes is one of the world's fastest growing travel businesses, reaching up to 7 million subscribers each month with the world’s best holidays at limited time ‘insider’ prices.

These are exciting times to be at Luxury Escapes We are looking for creative mavericks and big thinkers to define what the future holds for Luxury Escapes, and in doing so, skyrocket the business to new heights

Our award winning employee experience is king here having been recognised as "One of the Best Places to Work' by the AFR on multiple occasion with weekly events, monthly recognition programs and significant professional development opportunities we do what we can to make you look forward to waking up every day

We are now looking for a **Head of PR** to elevate our brand presence through innovative media strategies and creative storytelling.

As the **Head of PR**, you’ll be at the forefront of shaping how Luxury Escapes is perceived in the media and beyond. You’ll lead PR campaigns, build strategic media relationships, and work closely with senior leadership to craft compelling narratives that drive brand awareness, consideration, and growth.

**Key Responsibilities**:

- Develop and execute a PR strategy that aligns with key business objectives, including new product launches, campaign activations, and industry-leading news.
- Partner with and manage external PR agencies to secure media opportunities that positively impact brand visibility and sales growth.
- Work closely with Luxury Escapes’ Co-Founder, CEO, and senior leadership to build strong brand narratives and industry positioning.
- Create engaging content in collaboration with our Marketing and Studio teams, ensuring PR objectives are effectively translated across channels.
- Provide real-time media monitoring and insights to keep stakeholders informed of press coverage and PR performance.

**About You**:

- Extensive PR experience, with a track record of driving successful media campaigns and securing high-impact coverage.
- Strong stakeholder engagement skills - you can communicate a compelling vision to both internal and external audiences.
- A creative and strategic thinker who thrives in concept development, content creation, and campaign execution.
- Industry relationships that allow you to amplify brand presence and maximize media opportunities.
- A balance of commercial acumen, hustle, and execution ability - from writing quick responses to crafting international go-to-market PR strategies.
- Excellent interpersonal skills - people love working with you, from agencies to journalists to senior executives.

**What's in it for you?**
- Competitive remuneration package
- First class health and well-being program including, yoga, meditation, onsite gym and shower facilities along with daily breakfast and catered lunch five days a week
- Fun & dynamic working environment - Friday afternoon onsite gatherings (wine included) and monthly celebration & recognition programs
- Discounted travel, birthday leave and a whole lot more
- At Luxury Escapes we embrace diversity in our people and make hiring decisions based on experiences and skills. We do not discriminate based on gender identity, religion, race, national origin, sexual orientation, age, marital status, or disability status. You'll find a collaborative, inclusive, and respectful workplace here at Luxury Escapes, and we are proud to celebrate who you are. Please let us know you require any reasonable adjustments during the interview process._

**We are a 2024 Circle Back Initiative Employer - we commit to respond to every applicant



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