Marketing Coordinator
8 hours ago
**About the role**:
The marketing coordinator will contribute to the development, and responsible for the execution of, brand and demand generation initiatives. These initiatives will be national, state and location based and consistent with the brand go to market plans.
Digital marketing will be a key dimension of the work across a range of platforms, and the connecting of InfraBuild Steel and Tube’s four business brands to their target customer and markets (InfraBuild Steel Centre, Steelforce, Midalia Steel, Tonkin Steel).
The role reports directly to the National Marketing and Product Manager, a hybrid role, based 3 days on site in the Sydney Head office.
Key responsibilities include:
- Undertake demand generation and brand activities that can be shared internally and externally to reach customers across all segments and geographic areas
- Drafting professional communications directed at key internal and external stakeholders (Customer mailouts, website content, social media case studies and posts etc)
- Provide marketing collateral, merchandise, and tools to support brand and sales activities.
- Support the maintenance of the websites, as well as determine opportunities to continuously improve the customer experience, including SEO activities
- Engage with Visual Content Creator to identify spaces where high quality visual content is required across all InfraBuild Steel & Tube websites, online/printed resources, and other external facing platforms (social media)
- Provide insights, reports, comparisons, and suggestions specific to our active Google Ad accounts and campaigns.
**About your experience**:
You are enthusiastic, tenacious, have a passion for continuous improvement, curious & resourceful and with the ability to think on your feet.
Skills and qualifications required:
- Completed a Bachelor of Marketing or Business (majoring in Marking) or equivalent
- Demonstrated experience with digital marketing, content generation and posting across multiple platforms
- Work experience in a Sales or Marketing role, with a solid marketing acumen
- A solid understanding of the fundamentals of SEO and website functionality
- Good communications skills, creative and confident writer, with a high attention to detail
- Excellent presentation skills to stakeholders of all levels.
- Self-driven and highly motivated, with a passion for delivering outcomes and within agreed timelines
- Ability to work independently with minimum supervision and as part of a team in a challenging and fast-changing environment.
- Commitment and willingness to learn, dedication to growth, self-learning and continuous improvement.
**About our team**:
**InfraBuild’s Steel & Tube** supports customers in key industries including engineering, infrastructure, commercial and residential construction, fabrication, manufacturing, mining and rural. We are a fully integrated supplier of metals and building products, with an extensive network of national branches.
**Next steps**:
Across our different business units, we offer career opportunities for people who share our drive, passion and ambition. From apprentices and graduates to experienced professionals, we are committed to offering fulfilling careers and the chance to grow as our business grows. We would love you to be part of our journey.
**We are a 202**4** Circle Back Initiative Employer - we commit to respond to every applicant**.
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