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Marketing Manager
2 months ago
We are seeking a highly motivated and skilled Marketing Manager to lead our Wound Care marketing team and drive business growth objectives. As a key member of our marketing team, you will be responsible for developing, executing, and communicating the marketing plan for the Wound & Skin Care product range across Australia and New Zealand.
Key Responsibilities- Lead marketing activity on pricing, market analysis, product improvements, and promotional strategies.
- Deliver sales and market insights to the business.
- Create and implement marketing initiatives, drive product portfolio decisions, positioning, and promotion.
- Provide market and competitor intelligence and recommend strategic actions.
- Influence the company's direction, particularly during the Annual Business Plan process.
- Develop strong partnerships with key opinion leaders, patient organisation leaders, and end users to drive consumer strategy and commercial campaigns.
- Gather superior insights for consumer expansion activities and guideline development.
- Collaborate with and support the Wound Care sales team across Australia and New Zealand.
- Travel across Australia and New Zealand to support the sales team and engage with key opinion leaders.
- Previous leadership experience with a strong coaching emphasis.
- Strategic mindset and entrepreneurial spirit with a proven ability to make decisions and influence outcomes.
- Analytical approach to marketing and an ability to identify and report on data trends.
- A strong clinical marketing background highly advantageous.
At Coloplast, we recognize the importance of not just developing innovative products to make life easier for people with intimate healthcare needs, but just as important is investing and growing our people. Our work culture is one of our most valued assets, which means that when we recruit, we are looking for the right person with attributes and values that align with ours.
We are committed to being an inclusive organization, where people bring their differences to work each day, fulfill their potential, and have a strong sense of belonging because – and not despite – of their differences. We therefore encourage all qualified candidates to apply regardless of gender, age, race, nationality, ethnicity, sexual orientation, religious belief, or physical ability.
