Digital Marketing Specialist

2 weeks ago

Melbourne, Victoria, Australia The Creative Store Full time

About Us

The Creative Store is a dynamic digital marketing agency specialising in paid media, digital strategy, and omni-channel marketing. We are passionate about delivering human-centric, data-driven results for our clients.

We are currently seeking an experienced Account Manager / PPC Specialist to join our team in Melbourne or Sydney. As the ideal candidate, you will have a solid understanding of platform best practices, campaign creation/optimisation, creative testing and a passion for delivering outstanding client service.

Key Responsibilities:

  • Manage and execute paid media campaigns across platforms including Google Ads, Meta Ads, Pinterest Ads, TikTok Ads, Criteo, etc.
  • Optimise ad performance, driving improvements in ROAS, revenue & profitability and formulate and implement strategic recommendations based on data insights.
  • Serve as the primary contact for your clients, managing expectations and delivering exceptional service.
  • Coordinate with internal teams to brief on specialised services (creative, content, email marketing) where necessary.
  • Provide clear, actionable reports on campaign performance and insights.
  • Stay updated on the latest trends and tools in the digital advertising landscape.

Requirements:

  • 2-4 years of hands-on experience in Google Ads and Meta Ads + other social platforms (agency experience preferred).
  • Strong client management experience, with the ability to manage expectations and foster long-term relationships from C-level down.
  • Analytical mindset with a focus on optimising campaigns for performance metrics such as CTR, ROAS, and CPA.
  • A proactive, self-starting attitude and eagerness to learn and grow within the digital marketing space.
  • Bachelor's degree in marketing, business, communications, or related field.

What We Offer:

  • A collaborative, creative, and supportive environment where your ideas will be valued.
  • Continuous opportunities for professional development and career progression.
  • The chance to work with leading e-commerce and omnichannel brands.
  • Competitive Salary $120,000 - $180,000 AUD per annum.
  • Monday & Friday WFH.
  • Birthday Leave.
  • Excellent work/life balance.

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