Chief Brand Strategist

6 days ago

Adelaide, South Australia beBeeCommunications Full time $200,000 - $250,000

About the Role

The Head of Strategic Communications is a newly created position that will join our Executive Team, tasked with shaping the company's reputation and contributing to its growth.

This executive role oversees all facets of strategic communications, including:

  • Developing and implementing a comprehensive, long-term communications and marketing strategy aligned with the company's objectives
  • Leading integrated marketing campaigns to support product enhancements and corporate initiatives
  • Evolving and maintaining the company's brand identity, ensuring relevance, consistency, and resonance with key audiences
  • Overseeing external facing communications, including media relations, digital communications, advertising, and executive speaking engagements
  • Collaborating on activation and embedding of the Employee Value Proposition (EVP) communication and engagement plan, aligning EVP for both internal and external talent audiences with defined measures
  • Guiding creative direction for visual and verbal brand expressions, including design, tone of voice, and brand assets
  • Collaborating with senior executives to ensure alignment and message discipline in external advocacy
About You
  • A minimum of 8-10 years' experience in corporate communications, corporate affairs, and brand leadership roles, ideally in defence, technology, consulting or relevant sectors
  • Proven ability to develop and execute integrated communication strategies that drive business outcomes
  • Strong leadership and influencing skills, with experience advising senior executives
  • Exceptional written and verbal communication skills, with the ability to craft compelling content across audiences
  • Demonstrated success in brand development, marketing campaign management, and media relations
  • Demonstrated understanding of the Australian defence and government environment is highly desirable
  • A keen interest in implementing AI into workforce practices
  • An effective leadership style and demonstrated capabilities that contribute to maintaining and enhancing the company's reputation
  • Demonstrated behaviours and experience that support managing competing priorities and thriving in an agile, fast-paced national and international growth context
  • A genuine team player who engages and demonstrates the company's values of Be Better Together, Always Deliver, Embrace the Unknown, and Think Clever

Please note that due to a requirement to be eligible for a Baseline security clearance, Australian Citizenship is required.

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