Marketing Data Analyst Specialist
7 hours ago
The Marketing Insights Analyst will be responsible for driving business growth and sustainability of costs across our network of restaurants.
About the Role:
- Conduct post-campaign analysis to evaluate ROI and drive sales growth
- Analyse large datasets to identify trends, patterns, and correlations relevant to marketing strategies and restaurant operations
- Perform customer analysis to understand diverse segments, preferences, and purchasing behaviours
- Coordinate with cross-functional teams to ensure alignment regarding sales movements driven by marketing activities
- Act as the liaison between marketing and support functions to ensure alignment of marketing initiatives with overall business financial objectives
- Prepare board reports using the latest insights and analysis
- Support finance and marketing teams with budget preparation and forecasting
- Model the impact of promotional activities as needed for business requirements
About You:
- You will have previous experience working in a fast-paced marketing-related environment
- Strong commercial acumen and highly analytical
- Advanced Excel skills are a must
- SQL experience would be preferred
What We Offer:
- A competitive salary of $90,000 - $110,000 per annum
- Flexible work environment - 1 day WFH p/week
- Phone allowance - up to $100 p/month
- 5 weeks annual leave as part of 'Love Ya Leave' policy
- 10% annual bonus scheme
- Career growth – Australia and internationally
- Opportunity to become a franchisee
- Generous long-term incentive plan
- Paid parental leave
- GYG gift voucher
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