Marketing Data Analyst Specialist

7 hours ago


Surry Hills, New South Wales, Australia Guzman Y Gomez Full time
Job Description

The Marketing Insights Analyst will be responsible for driving business growth and sustainability of costs across our network of restaurants.

About the Role:

  • Conduct post-campaign analysis to evaluate ROI and drive sales growth
  • Analyse large datasets to identify trends, patterns, and correlations relevant to marketing strategies and restaurant operations
  • Perform customer analysis to understand diverse segments, preferences, and purchasing behaviours
  • Coordinate with cross-functional teams to ensure alignment regarding sales movements driven by marketing activities
  • Act as the liaison between marketing and support functions to ensure alignment of marketing initiatives with overall business financial objectives
  • Prepare board reports using the latest insights and analysis
  • Support finance and marketing teams with budget preparation and forecasting
  • Model the impact of promotional activities as needed for business requirements

About You:

  • You will have previous experience working in a fast-paced marketing-related environment
  • Strong commercial acumen and highly analytical
  • Advanced Excel skills are a must
  • SQL experience would be preferred

What We Offer:

  • A competitive salary of $90,000 - $110,000 per annum
  • Flexible work environment - 1 day WFH p/week
  • Phone allowance - up to $100 p/month
  • 5 weeks annual leave as part of 'Love Ya Leave' policy
  • 10% annual bonus scheme
  • Career growth – Australia and internationally
  • Opportunity to become a franchisee
  • Generous long-term incentive plan
  • Paid parental leave
  • GYG gift voucher


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