Data-Driven Marketing Analyst

6 days ago


Surry Hills, New South Wales, Australia Guzman Y Gomez Full time
About Us

Guzman Y Gomez is a pioneering fast-food restaurant that revolutionizes the industry by offering 100% clean food, free from added preservatives, artificial flavours, and colours. Our mission is to reinvent fast-food, and we're proud of our unique approach to celebrating Mexican culture in everything we do.

Job Description

The Data-Driven Marketing Analyst will play a crucial role in driving business growth and sustainability across our network of restaurants. This position requires a skilled professional who can provide essential sales and marketing insights to inform data-driven decisions.

Key Responsibilities:
  • Conduct post-campaign analysis to evaluate ROI and drive sales growth
  • Analyse large datasets to identify trends, patterns, and correlations relevant to marketing strategies and restaurant operations
  • Perform customer analysis to understand diverse segments, preferences, and purchasing behaviours
  • Coordinate with cross-functional teams to ensure alignment regarding sales movements driven by marketing activities
  • Act as the liaison between marketing and support functions to ensure alignment of marketing initiatives with overall business financial objectives
  • Prepare board reports using the latest insights and analysis
  • Support finance and marketing teams with budget preparation and forecasting
Requirements:
  • Previous experience working in a fast-paced marketing-related environment
  • Advanced Excel skills are a must
  • SQL experience would be beneficial
  • Natural curiosity, analytical mindset, and ability to challenge the norm
What We Offer

We're passionate about living our values every day and taking care of our amazing people. As a Data-Driven Marketing Analyst at Guzman Y Gomez, you can expect:

  • A competitive salary of $95,000 - $110,000 per annum
  • Flexible work environment with 1 day of remote work per week
  • Phone allowance of up to $100 per month
  • 5 weeks of annual leave as part of our 'Love Ya Leave' policy
  • 10% annual bonus scheme
  • Career growth opportunities within Australia and internationally
  • Paid parental leave

If you're a motivated and detail-oriented professional looking to make a meaningful impact, apply now to take your career to the next level.



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