
Campaigns and Subscriptions Growth Manager
1 week ago
Job Opportunity
We are seeking a skilled Campaigns and Subscriptions Growth Manager to join our team on a permanent full-time basis.
This role plays a pivotal part in the success of our subscription business, delivering best-in-class campaigns and go-to-market strategies.
Main Responsibilities:
- Enabling subscription acquisition across all channels and platforms, including offer set up, shopfronts, creative development, customer journey, terms and conditions, and legally compliant campaigns.
- Overseeing offer operations to ensure availability in correct channels and activating sales channels for core brands.
- Leading call centre operations for offers and activities.
- Leveraging campaign analytics and insights for informed customer marketing strategy recommendations.
- Reporting and analysis for masthead brands, providing insight into future campaign optimisation.
- Identifying opportunities to improve campaign performance, processes, and implementation.
- Driving experimentation and optimisation framework for third-party (Apple/Google) strategy to enhance app store acquisition volume and subscriber engagement.
- Managing one direct report.
About Us
We are Australia's most impactful media group, proud of our heritage of world-class journalism and entrepreneurial spirit. Our environment is supportive and friendly, encouraging innovation, collaboration, and creative thinking.
What We Offer
We provide a range of benefits to support your personal and professional growth, including access to publications, health and wellbeing support, time off, development opportunities, financial wellbeing support, perks and discounts, and workplace inclusion facilities.
Our Commitment to Diversity, Equity, and Inclusion
We strive for diversity and inclusivity in our teams and newsrooms, seeking to tell stories that represent diverse communities. We encourage people from all backgrounds to apply, and we welcome individuals bringing their whole selves to work.
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