Senior Digital Optimisation Manager
3 weeks ago
We are seeking a highly experienced Senior Digital Optimisation Manager to lead our CRO initiatives and drive business growth.
The ideal candidate will have a deep understanding of e-commerce metrics, user behaviour, and email marketing, with a strong track record of improving email flow performance.
Key Responsibilities:
- Develop and oversee the CRO strategy, aligning it with the company's digital marketing goals.
- Identify key opportunities for conversion rate improvements across all digital and email channels.
Requirements:
- Minimum 7 years of experience in conversion rate optimisation, with at least 5 years in a senior CRO role.
- Proven experience in an e-commerce environment, with a deep understanding of e-commerce metrics, user behaviour, and email marketing.
- Hands-on experience with Klaviyo and a strong track record of improving email flow performance.
- Proficiency in A/B testing, multivariate testing, and data analytics.
- Strong understanding of CRO tools like Hotjar, Optimizely, Google Analytics, and similar platforms.
This role is based in Sydney and operates an onsite 5-day work model.
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Senior Digital Optimisation Manager
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