Digital Marketing Strategist

2 weeks ago

Gold Coast, Queensland, Australia beBeeMarketing Full time $90,000 - $120,000
Job Title: Digital Marketing Specialist

We are seeking a skilled and innovative Digital Marketing Specialist to join our team.

The ideal candidate will play a crucial role in executing and optimising our digital marketing strategy, working closely with the dynamic marketing team to lead the development and implementation of innovative campaigns to boost brand awareness, attract qualified leads, and maximise conversions.

Data-driven decision-making will be key to success, with the specialist continually monitoring and analysing campaign performance to identify improvement opportunities and foster ongoing growth.

Key responsibilities include:

  • Designing, developing, and executing paid campaigns across various channels, such as Facebook and Google.
  • Collaborating with the broader marketing team to achieve predefined ROI targets.
  • Regularly conducting tests on advertising creatives and ad copies across paid channels, and leveraging findings to enhance future outcomes.
  • Collecting, analysing, optimising, and producing insightful reports for all paid marketing campaigns. These reports will serve as a foundation for influencing future digital activities.

The successful candidate will possess:

  • A true passion for the Digital Marketing space.
  • 2-5 years of experience in paid search and social, with a particular focus on Google and various social media platforms.
  • Exceptional project management skills and a talent for effectively managing multiple tasks.
  • Experience with Hubspot, Webflow/WordPress, and GA4.

In this role, you will have the opportunity to work closely with our experienced marketing team to develop and implement effective digital marketing strategies that drive business results.

Our company is committed to fostering a culture of innovation and collaboration, and we are looking for talented individuals who share these values to join our team.

This is an exciting opportunity for a motivated and detail-oriented individual to contribute to our marketing efforts and help us achieve our business goals.

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