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Digital Marketing Strategist

2 months ago


Melbourne, Victoria, Australia Forever New Full time
Forever New: A World of Fashion and Opportunity

At Forever New, we're not just a fashion brand - we're a community of like-minded individuals who share a passion for style, creativity, and innovation. As a Digital Marketing Manager, you'll be at the forefront of our global digital marketing strategy, driving online growth and customer engagement across Australia, New Zealand, Canada, and the UK.

Your Key Responsibilities:
  • Develop and execute digital marketing plans in partnership with our digital marketing agencies, aligning with brand communications, customer strategy, and commercial calendars.
  • Lead the brand's global digital marketing strategy, maximizing return on investment through data-driven decision making and close monitoring of results across channels.
  • Oversee the execution of all digital campaign deliverables and reporting, ensuring seamless collaboration with our CRM team to drive acquisition and retention.
  • Stay ahead of the curve in digital marketing trends and competitor activities, identifying opportunities for growth and optimizing spend and performance accordingly.
  • Publish regular performance reports and provide actionable recommendations to improve profitability.
What We're Looking For:
  • 5+ years of experience in digital marketing, with a proven track record of driving online growth through performance channels.
  • Strong leadership skills, with prior experience managing direct reports and developing high-performing teams.
  • Expertise in data analytics and insight tools, including Google Analytics (GA4 experience a plus).
  • Outstanding written and verbal communication skills, with a demonstrated ability to maintain brand standards and drive customer engagement.
Why Join Forever New?

We're a company that values diversity, creativity, and innovation. Our team is passionate about fashion, and we're committed to providing a supportive and inclusive environment that fosters personal and professional growth. If you're a digital marketing guru with a passion for our markets and a penchant for fun, we want to hear from you.