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Group Planning Director

2 months ago


Sydney, New South Wales, Australia GroupM Full time
About the Role

In this exciting role as Group Planning Director, you will be the driving force behind our client's marketing success. As a strategic leader, you will be responsible for developing and executing innovative media plans that drive business growth and deliver exceptional results.

Key Responsibilities
  • Develop and implement comprehensive media strategies that align with our client's business objectives
  • Work closely with our strategy team to deliver on client objectives and execute plans
  • Collaborate with marketplace counterparts to develop breakthrough strategies across a range of clients
  • Build and maintain strong relationships with key client stakeholders in marketing, planning, and strategy
  • Stay up-to-date with the latest research on media effectiveness and its impact on business growth
Requirements
  • Strong base of knowledge across all media channels: paid, owned, and earned
  • Comfortable working with data and translating insights into actionable planning implications
  • Ability to build and optimize reach using planning tools
  • In-depth understanding of the latest research on media effectiveness and its impact on business growth
  • Experience in audience and signal planning, including building audiences and translating them into segments
  • Competency working across planning tools from audience planning to allocation and optimization
What We Offer
  • A dynamic and collaborative work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package
  • A recognition and reward program for outstanding performance