Qualitative Research Director

4 weeks ago


Melbourne, Victoria, Australia Hanford Home Health Full time
Join Our Team as a Qualitative Research Director

We are seeking an experienced qualitative research director to lead our qualitative division and drive business growth. As a senior qualitative researcher, you will be responsible for leading projects from pitch to presentation, deepening relationships with clients, and mentoring junior team members.

Your Key Responsibilities:

  • Lead projects from pitch to presentation, focusing on proposal writing, insight delivery, and presentation.
  • Develop and maintain strong relationships with existing and new clients in the FMCG and retail sectors.
  • Mentor and inspire junior team members to achieve their full potential.
  • Contribute to strategic planning, new business development, and elevating the agency's qualitative capabilities.
  • Collaborate with the multidisciplinary team to facilitate groups, in-depths, shop-a-longs, ethnography, co-creation sessions, and workshops.

What We're Looking For:

  • Proven senior-level experience in qualitative research or brand strategy.
  • A hands-on qual practitioner with expertise in FMCG and CPG/retail.
  • Exceptional storytelling, presentation, and problem-solving skills.
  • A track record of writing and winning proposals.
  • Strong leadership skills, with experience mentoring junior researchers.
  • Commercial acumen and the ability to think strategically.

Why Join Us?

We offer a dynamic, consumer-centric work environment that values inclusivity, balance, and collaboration. Our team is passionate about delivering insights that help our clients grow and succeed. If you're a senior qualitative researcher looking for a new challenge, we encourage you to apply.



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