Brand Social Media Innovator

2 days ago

Sydney, New South Wales, Australia beBeeSocial Full time $90,000 - $120,000

About us
We're dedicated to enriching people's lives through improved health and wellness.

Job Summary

We're seeking a strategic Brand Social Media Specialist to lead our brand's organic social media presence. This role is responsible for shaping compelling, insight-driven strategies that grow brand awareness, deepen community engagement, and contribute to business growth.

  • This includes strategy & planning, content creation, community management, analytics, and optimisation.
  • We need someone who can develop and execute organic social strategies, plan content, monitor trends and performance, align with brand priorities, and manage tasks efficiently.
  • Create engaging mobile-first content, craft compelling captions and visuals, balance user-generated content with studio assets, collaborate on localised campaigns, and ensure safe, brand-aligned interactions.
  • Manage social communities, monitor engagement, build advocate relationships, and ensure safe, brand-aligned interactions.
  • Collaborate across teams to align content with strategy, optimise campaigns, and support brand protection efforts.
About You

We're looking for someone with:

  • 2–3 years of hands-on experience in social media management within a brand or agency.
  • Degree qualification in Marketing, Communications, Digital Media, or similar.
  • Demonstrated skill in mobile content creation and editing (Canva).
  • Strong copywriting and storytelling skills tailored to different platforms and audiences.
  • Comfortable juggling multiple brand accounts, calendars, and priorities.
  • Analytical mindset: confident with performance data and tools.
  • Collaborative spirit and ability to liaise across creative, digital, PR, and brand teams.
  • Strong project management, organisation, and attention to detail.

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