Content Development Strategist

3 days ago

Brisbane, Queensland, Australia beBeeMarketing Full time $80,000 - $130,000

Marketing and communications professionals play a vital role in driving business success.

We are seeking a skilled marketing specialist to lead the development of strategic global marketing campaigns and content initiatives across international markets.

This is an exciting opportunity for a full-time professional to develop high-impact campaign playbooks, strategic engagement initiatives, and digital content that supports our global marketing objectives.

The successful candidate will be responsible for:

  • Developing strategic global marketing campaigns that align with business objectives
  • Creating and managing marketing playbooks for service initiatives, technology launches, and major engagement programs
  • Leading content development for external value propositions, customer engagement platforms, and websites
  • Driving SEO-optimised content strategies to enhance engagement and lead generation
  • Managing the Digital Asset Management system, ensuring structured governance and accessibility
  • Collaborating with regional marketing teams to optimise content strategies based on data-driven insights
  • Overseeing the global management of engagement materials to enhance the patient and customer experience

Flexible work arrangements include negotiable work-from-home options, part-time employment (e.g., 4-day work week), and flexible working hours to accommodate personal commitments.

About the ideal candidate:

We are seeking a dynamic and strategic marketing professional with a passion for global content development, campaign execution, and digital asset management.

Essential requirements include:

  • Tertiary qualification in Marketing, Communications, or a related field
  • Minimum 5 years of experience in content development, digital marketing, or campaign management
  • Expertise in content marketing strategies
  • Strong understanding of digital asset management and brand governance
  • Ability to manage multiple projects in a fast-paced environment

Desirable skills and experience include marketing experience within the healthcare industry and experience working in a global organisation with decentralised marketing teams.

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