Digital Creative Specialist

4 days ago

Sydney, New South Wales, Australia beBeeContent Full time $90,000 - $120,000
Job Summary

We are seeking a highly skilled Digital Content Coordinator to join our team. In this role, you will be responsible for coordinating and producing a pipeline of quality digital content from across our global studios in a timely and organized fashion.

You will work closely with our in-house production studio to lead the digital content briefing process, develop a digital content calendar, and ensure the content strategy aligns with campaign needs and prioritizes key initiatives.

As a Digital Content Coordinator, you will have a natural aptitude for web, social media, and digital design, and seek opportunities to push the creative envelope.

  • Key Responsibilities:
  • Drive global internal media efforts, focusing on podcast and video content development
  • Schedule and approve all content across W-B's social media channels
  • Maintain and improve best practice on tools like Sprout Social & Meltwater
  • Manage CMS updates monthly and produce quarterly reports on website performance
  • Creation and updating of web-content using WordPress CMS
  • Support content and communications leaders via the maintenance of a global graphic standard/language
  • Strategize, art-direct and create visual supporting content for our short-form and longer form Global Insights content
  • Facilitate, strategize and create a steady, consistent stream of global digital content
  • Be aware of upcoming days and weeks in both a global and regional capacity
  • Research and asset collation
  • Able to facilitate planned and impromptu social media best practice training for leadership group
  • Work closely with our in-house production studio to lead the digital content briefing process
  • Develop a digital content calendar in collaboration with the Global Marketing Director, Global Brand Manager, and Global Insights Leader
  • Ensure the content strategy aligns with campaign needs, prioritizes key initiatives, and supports overall marketing objectives
  • Should understand digital video animation, colour theory, typography, composition and photo retouching
  • Prepare quarterly analytics and reports for the CEO to inform strategic digital decisions
  • Organic Search and Social: Oversee SEO and organic social media efforts to build a strong online presence and drive long-term results
  • Experience with paid search, paid social, SEO, and content development
  • Exceptional skills in A/B testing, customer journey mapping, and performance measurement

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