
Marketing Business Developer
2 weeks ago
About Us
We're a charity that strives to make a difference in our communities. Our mission is to build a legacy that we can be proud of by supporting those in need.
What We Offer
- A competitive hourly rate and comprehensive employment benefits package
- Salary packaging arrangements to help you save on tax
- Access to an Employee Assistance Program - your well-being matters
- A welcoming and inclusive work environment where you'll feel valued and supported
The Role
As a key member of our team, you'll oversee our state-based digital appeals program, retail marketing, and volunteer/member recruitment. Your goal will be to increase income through effective campaigns and initiatives.
You'll acquire, retain, and reactive donors to boost lifetime value and provide a seamless online experience that complements our offline journey.
Your responsibilities will include:
- Developing and delivering retail project and marketing operating plans to meet specific performance indicators within budget
- Designing and implementing the digital appeals project and marketing operating plans to achieve key performance indicators within budget
- Creating and executing volunteer and member recruitment marketing operating plans to meet performance targets within budget
- Supporting the development of the FMC strategic plan
- Liaising with stakeholders to develop operational plans, including financial and non-financial reporting to achieve performance goals
- Conducting market research, including surveys to identify target audiences and inform strategy and tactics
- Leading the development of systems and processes, including CRM integration and data analysis to drive sales and campaign management tools
- Managing stakeholder relationships and escalating issues promptly while ensuring effective results
- Maintaining high standards of marketing and communications across all internal and external channels
- Generating regular reports and analysis on the performance of digital channels and marketing campaigns, including effectiveness and specific initiatives
- Participating in continuous improvement programs to enhance processes and procedures
- Addressing complex business processes and simplifying them where possible
- Fostering a culture of safety, operational excellence, and continuous improvement throughout operations
- Performing other duties as assigned by your Manager
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