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Executive Director

2 weeks ago


Cremorne, Australia beBee Careers Full time
Executive Director - Brand Development

We are seeking a seasoned leader to drive the next phase of growth for our esteemed portfolio of world-class lifestyle and action sports brands.

About the Role

This is a high-impact leadership position that requires an expert in brand development across multiple channels and markets. As the Executive Director, you will play a pivotal role in driving the execution of our brand strategy, aligning closely with global and regional partners.

Main Responsibilities:
  • Lead Brand Strategy Execution: Collaborate closely with both global and regional brand teams to implement key brand strategies tailored to local market dynamics.
  • Market Review & Strategic Analysis: Conduct regular and in-depth reviews of the marketplace, tracking trends, competitor activity, and consumer insights to proactively adjust strategies.
  • Team Leadership & Development: Lead and inspire the Wholesale, Commercial, Product, Marketing, and Training teams to deliver best-in-class performance.
  • Pricing Architecture & Brand Positioning: Create and implement a strategic pricing architecture that not only enhances brand positioning in the market but also drives profitable growth.
About You

We are looking for a dynamic and strategic leader with 5+ years of senior leadership experience in sales, marketing, and merchandising within sports, outdoor, surf, or fashion brands. Key competencies include P&L management, strategic and analytical skills, technology proficiency, partnership and integrity, presentation skills, and travel flexibility.