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Expanding Horizons

2 weeks ago

Melbourne, Victoria, Australia beBeeMarketing Full time $90,000 - $110,000

Marketing professionals looking to expand their horizons will find this role incredibly rewarding. As a Trade Marketing Manager, you'll be part of a dynamic team driving business growth through innovative strategies and tactics.

About the Role:

This is an exceptional opportunity for someone with experience in trade marketing to take their skills to the next level. You'll work closely with our product development teams to launch new products, ensuring they meet market demands and stay ahead of competition.

Key Responsibilities:
  1. NPD Strategy: Collaborate with cross-functional teams to develop NPD plans that maximize market share and profitability.
  2. Category Management Expertise: Analyze market trends, consumer behavior, and competitor activity to inform category management decisions.
  3. Promotional Planning: Develop and execute promotional plans that drive sales, manage trade spend, and maintain brand health.
  4. KPIs and Growth: Track and report on key performance indicators, identifying areas for improvement and opportunities for growth.

To succeed in this role, you'll need a strong background in trade marketing, excellent analytical and communication skills, and the ability to think strategically. Experience working in the FMCG industry, particularly in Australian grocery markets, is highly regarded.

Required Skills and Qualifications:
  • Trade marketing experience, preferably with a focus on FMCG
  • Strong analytical and problem-solving skills
  • Excellent communication and interpersonal skills
  • Ability to work effectively in a fast-paced environment
  • Familiarity with Nielsen, IRI, and Quantium data analysis tools