Strategic Marketing Campaign Lead

3 days ago

Melbourne, Victoria, Australia beBeeMarketing Full time $100,000 - $120,000

The role is to spearhead the development and execution of strategic marketing campaigns across multiple channels, ensuring maximum brand awareness and lead generation.

Reporting directly to the National Marketing Manager, you will be responsible for delivering comprehensive campaign project plans, engaging with stakeholders, and overseeing campaign execution.

This includes managing compliance and approval sign-offs, coordinating with internal teams and external agencies, and leveraging data insights to inform campaign optimization.

You will bring a proven track record in large-scale campaign execution, preferably in highly regulated industries, along with strong problem-solving skills, attention to detail, and a customer-focused approach.

A tertiary qualification in Marketing or a related Business discipline is essential, as well as experience in creative development, media planning, and tracking campaign performance.

We offer a dynamic work environment, flexible working arrangements, novated lease benefits, paid parental leave, and more.

We value diversity, equity & inclusion and encourage applications from all backgrounds, including those caring for and living with disability.

Beneath the surface of this role lies an opportunity to make a real impact on people's lives through responsible delivery of services.

Key skills include:

  • Proven ability to deliver end-to-end omnichannel marketing campaigns
  • Strong project management and stakeholder engagement skills
  • Experience in creative development and media planning
  • Data-driven decision making and campaign optimization
  • Customer-focused approach and ability to translate insights into effective campaigns

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