Community Development Manager for Sports Growth

2 weeks ago


Sydney, New South Wales, Australia AFL Australia Full time
About Us

The Australian Football League (AFL) is a leading sports organization that has been working tirelessly to enhance and grow the game across all states and levels. From grassroots to elite, we strive to put on the game, deliver important events, communicate with our fans, run community programs, develop coaches and umpires, collaborate with partners, delight members, support clubs, and more. Our goal is to progress the game so that everyone can share in its heritage and possibilities.

We are committed to promoting and protecting the safety and wellbeing of children and young people in our care. We undertake several screening processes to ensure this commitment is upheld, including ensuring the successful candidate holds a valid employee Working with Children/Vulnerable People check and a satisfactory criminal history record check.

We are an Equal Opportunity employer and believe diversity and inclusion is essential to both the AFL and the communities we operate in. Our game is for everyone, and we strive to be a workplace for everyone. Aboriginal and Torres Strait Islander peoples are encouraged to apply.

About the Role

This exciting opportunity is part of our new AFL Fan Hub, which brings together marketing, data, and sales teams to drive growth of the game in non-traditional football markets. The Fan Hub's priority is to expand on the work of the GWS Giants, Sydney Swans, and AFLNSW/ACT in Greater Sydney, with the intent to scale services and capability to other markets and Clubs over time.

As a Participation & Fan Acquisition Officer, you will connect several growth initiatives in Greater Sydney with a dedicated sales and customer service resource capability working in the Hubs contact centre focused on specific areas/regions. Your primary focus will be on leaving no stone unturned to increase local awareness and interest to ultimately find and nurture new fans across the enquiry to participation to fan ecosystem. You will be skilled in and enjoy prospecting, building relationships, and providing excellent customer service. The position will also play an important role in driving attendance and supporting crowd build initiatives to Swans and Giants games, ultimately increasing the prospect and supporter pool to drive long-term consumer outcomes.

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