Head of Product Positioning

2 weeks ago

Brisbane, Queensland, Australia beBeeMarketer Full time US$100,700 - US$186,900
Marketing Mastery

We are seeking a visionary Product Marketing Manager to spearhead our go-to-market strategy, defining and refining how we position our offerings, value propositions, and differentiators based on voice of the customer insights and market research.

Key Responsibilities:
  • Develop compelling messaging for sales, demand generation, content, and customer success teams, continually testing and optimizing to improve deal velocity and win rates.
  • Create sales enablement content and tools to enhance team performance, including training sessions and industry-specific content.
  • Pitch and present our solutions to customers, prospects, and partners through engaging videos, webinars, and events.
Requirements:
  • 4+ years of experience in product marketing or sales enablement with a proven understanding of B2B SaaS sales processes.
  • Sharp writing and presentation skills with a knack for storytelling and distilling complex ideas into compelling copy.
  • Experience leading key GTM programs, including product launches and sales enablement efforts.
Preferred Qualifications:
  • Track record of success in elevating sales team performance through enablement and a deep understanding of multiple buyer personas.

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