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Senior Portfolio Marketing Leader

2 weeks ago

Melbourne, Victoria, Australia beBeeBrand Full time $80,000 - $120,000

Job Title:

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Marketing and Brand Manager


Job Description:

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This is a pivotal role, overseeing the fresh meals product portfolio across Australia's major grocery retailers. You will drive brand management and positioning strategies to deepen consumer engagement and loyalty while leading a small and high-performing marketing team.

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Key Responsibilities:

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  • Lead brand management and brand experience across Coles and Woolworths.">
  • Maintain brand strength with existing consumer bases while driving growth through new audiences.">
  • Deliver media planning and activation strategies.">
  • Lead and develop a total team of three.">
  • Drive brand renovation strategies in a cost-conscious environment.">
  • Identify and deliver on innovation and continuous improvement opportunities – from packaging tweaks to activation collateral and promotional strategies.">
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About You:

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You are a proven FMCG Marketing Manager with:

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  • Experience leading and developing a team.">
  • End-to-end portfolio management expertise, including major retail matrix experience.">
  • Strong commercial acumen and a results-driven mindset.">
  • A track record of success in cost-conscious brand renovation.">
  • A passion for the food manufacturing sector and a collaborative, authentic leadership style">
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How to Apply:

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If you're ready to take ownership of a major FMCG portfolio and lead a talented team to new heights, apply now with your CV.

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