Membership Development Specialist

2 days ago

Canberra, ACT, Australia beBeeGrowth Full time $90,000 - $120,000

Job Title: Membership Development Specialist

Role Overview

The Membership Development Specialist will be responsible for driving growth, inspiring a team, and championing innovation. This dynamic role shapes the member experience and oversees membership development.

  • Create and implement a strategic membership plan to achieve business objectives.
  • Develop and deliver key initiatives to meet acquisition and retention targets.
  • Report regularly on membership growth, retention, and emerging trends, escalating key decisions to the executive team.
Main Responsibilities

Sales & Member Acquisition

  • Identify and engage potential members, clearly articulating the value proposition.
  • Build relationships with prospects and gain commitment to join as members.
  • Track and report on acquisition activities, ensuring alignment with growth targets.

Member Lifecycle & Value Proposition

  • Oversee the full member lifecycle, including onboarding, renewals, retention, satisfaction, and offboarding.
  • Support continuous improvement of member products and services offered as part of the value proposition.
  • Develop lifecycle management techniques to drive retention, referrals, and overall member satisfaction.
  • Deliver consistent and responsive member service, including calls, emails, and provision of educational material.

Member Services: Compliance, HR & IR

  • Provide general advice and communication to members on compliance issues, escalating to advisors as required.
  • Provide general advice to members on HR and Industrial Relations matters, referring to specialist advisors where necessary.
  • Manage the day-to-day interaction and direction of third-party suppliers who deliver specialist compliance, HR, and IR services.

Engagement & Representation

  • Support the success of marketing and industry-led campaigns and events.
  • Work closely with the Head of Marketing to design and deliver targeted member communications and campaigns.
  • Represent the voice of members across the organisation by aligning services, content, and initiatives with their needs and industry trends.

Team Leadership & Culture

  • Manage and develop a small team of member support personnel to deliver a best-in-class member experience.
  • Build and maintain a culture of respect, professionalism, collaboration, and support within the team and towards members.
  • Provide clear guidance, set expectations, and address performance issues effectively to support continuous improvement.

Organisational Contribution & Support

  • Promote a culture of continuous improvement, encouraging the team to take pride in initiatives and commit regular review and enhancement.
  • Lead technology adoption and integration into business processes, driving automation and efficiency while supporting the organisation through technology-enabled change.
  • Foster transparent and effective internal communication to strengthen collaboration and alignment across all staff.
  • Manage risks proactively, implementing mitigations in line with association expectations.
  • Contribute to annual budget planning and monitor tracking against targets.
  • Support delivery of the annual events plan in coordination with relevant teams.
  • Participate in internal and external projects that advance the association's strategy and objectives.

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