Expert LinkedIn Content Strategist

3 days ago

Sydney, New South Wales, Australia beBeeContent Full time $80,000 - $130,000

Job Title: Expert LinkedIn Content Strategist

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Are you a seasoned content strategist with expertise in developing and executing comprehensive LinkedIn strategies that drive lead generation and establish thought leadership in the telecom industry? We're seeking a highly skilled individual to join our marketing team on a freelance and remote basis.

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Key Responsibilities:

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  • Develop and implement an innovative content strategy for B2B tech brands, focusing on LinkedIn and the content hub.
  • Create and curate engaging, high-quality content that resonates with technology decision-makers and business leaders.
  • Manage the full content creation process, from ideation to publishing, ensuring timely and relevant content is delivered to the target audience.
  • Maintain a content calendar to guarantee a steady stream of well-planned and executed content.
  • Analyze content performance and usage metrics to optimize the content strategy and improve overall effectiveness.
  • Collaborate cross-functionally with various teams to ensure content aligns with broader business objectives and goals.
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Requirements:

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  • Previous experience in content strategy, content marketing, or a related field focusing on B2B tech audiences.
  • Proven track record of successful content strategies, particularly on LinkedIn and social media platforms.
  • Excellent writing, editing, and content creation skills, with a strong understanding of content performance metrics and analytics.
  • Familiarity with content management systems, marketing tools, and social media platforms, with the ability to leverage them effectively.
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