Linkedin Content Strategist

2 weeks ago


Sydney, New South Wales, Australia Starfish Hiring Full time
Overview Starfish is looking for a Linked In Content Strategist (Freelance, Remote) who will be responsible for developing and executing a comprehensive Linked In strategy.
You will leverage your expertise in content creation, audience engagement, and analytics to enhance our online presence, drive lead generation, and establish thought leadership in the telecom industry.
Responsibilities Develop and implement a comprehensive content strategy for our B2 B tech brand, focusing on Linked In and the content hub.
Create and curate engaging, high-quality content that resonates with the target audience of technology decision-makers and business leaders.
Manage the full content creation process, from ideation to publishing.
Maintain a content calendar to ensure a steady stream of relevant and timely content.
Analyze content performance and usage metrics to optimize the content strategy.
Collaborate cross-functionally to align content with broader business objectives.
Develop and implement a strategy for sustainability-focused content.
Requirements Previous experience in content strategy, content marketing, or a related field focusing on B2 B tech audiences.
Proven track record of successful content strategies, particularly on Linked In and social media.
Excellent writing, editing, and content creation skills.
Strong understanding of content performance metrics and analytics.
Familiarity with content management systems, marketing tools, and social media platforms.
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