Content Strategy Specialist

5 days ago

Sydney, New South Wales, Australia beBeeContentDesigner Full time $85,000 - $110,000
Job Title: Content Designer

We are seeking a highly skilled Content Designer to join our team. As a Content Designer, you will play a crucial role in developing high-quality content that aligns with our organisational objectives and meets user needs.

Key Responsibilities:

  • Lead the content refresh of our website, ensuring all content is user-centered, plain language, and aligned with government standards.
  • Audit, review, and rewrite existing content to improve readability, accessibility, and usability, as well as develop new content as required.
  • Apply content design principles, including structured content, information hierarchy, and consistent tone of voice.
  • Contribute to the development of a multi-channel content strategy that sets the direction for content, technology, and information architecture enhancements for the website based on user journeys, user research, and testing.
  • Work with subject matter experts to translate complex information into clear, concise, and accessible content.
  • Ensure all content meets readability standards, WCAG accessibility requirements, and is optimised for digital channels.
  • Publish content to the content management system (CMS) and manage content migration to the enhanced website.
  • Contribute to content governance, style guides, and best practices to maintain content quality.
  • Report regularly to stakeholders on project progress.

Requirements:

  • Proven experience in content design, digital content management, or content strategy in a government or complex organisational setting.
  • Understanding of the Digital Service Standard, Australian Government Style Manual, and WCAG.
  • Experience delivering content refresh or content migration projects.
  • Ability to analyse and restructure content to improve clarity, usability, and engagement.
  • Experience collaborating in agile, multidisciplinary teams and working with stakeholders on content projects.
  • Excellent communication and stakeholder management skills.
  • Experience with analysing website analytics and content performance to identify improvements and report to senior executives.

Technical Skills:

  • Proficiency in digital publishing (experience with CMS platforms preferred).

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