Digital E-commerce Strategist

2 days ago

Sydney, New South Wales, Australia beBeePerformance Full time $140,000 - $173,000
About This Role

We're seeking an innovative and passionate individual to lead our E-commerce Strategy. As a key member of our team, you'll be responsible for driving customer conversion through data-driven merchandising, personalization, retargeting tactics, and testing & optimization.

Key Responsibilities:

  • Maximize online purchases by influencing consumer browsing behavior on our website.
  • Plan, implement, and monitor merchandising programs using product data analysis to drive sales and build brand equity through optimized website content.
  • Oversight of the personalization plan, including the online product recommendation engine, in collaboration with our Global Omni-channel team.
  • Analysis of product, price point, and collection trends to maximize consumer demand, drive conversion, and ensure optimal fulfillment levels.
  • Management and optimization of online client service features like chat and messaging to create seamless shopping experiences.
  • Development and management of our ANZ performance marketing strategy and budget (search, media, retargeting) to drive qualified traffic and conversion.

About You

To be successful in this role, you will have:

  • A minimum of 3-5 years of experience in performance digital environment.
  • A good understanding of omni-channel customer management across website, and in-store.
  • Strong analytical and troubleshooting skills with a passion for testing and optimizing.
  • Exceptional interpersonal and stakeholder management skills and an ability to build effective relationships.
  • Great business acumen and strong analytical and project management skills.
  • Good verbal and written communication skills.

About Us

We offer a competitive salary, employee discounts, milestone gifts, a high-performing team, a culture focused on wellbeing, innovation and growth, continuous growth opportunities, international mobility program, never-ending training and individual up-skilling opportunities, great coaching and mentoring from highly experienced management team, and an opportunity to make an impact, drive the business and coach teams.

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