Marketing Technology Solutions Architect

3 weeks ago

Toowong, Queensland, Australia Compare the Market Full time

About Us

Compare the Market is a leading FinTech company on a transformational journey, focused on delivering exceptional customer experiences through innovative technology solutions.

We are seeking a talented Marketing Technology Engineer to join our dynamic team, acting as the vital link between marketing and technology to drive innovative solutions across our platforms.

The successful candidate will be instrumental in multiple transformational projects, bringing deep platform and domain expertise to architect and engineer solutions that enable key business outcomes.

The role will involve leveraging expertise in Digital Analytics development, Marketing Automation, and Web Performance to tackle complex problems and deliver impactful solutions.

Key Responsibilities:

  • Provide leadership and expertise across key areas including data governance, marketing automation, and audience segmentation.
  • Manage tasks throughout their lifecycle, from requirements definition to implementation, quality assurance, and troubleshooting.
  • Drive marketing automation and journey building using platforms like Salesforce Marketing Cloud, Adobe, or Braze, with a focus on creativity and openness to new technologies.
  • Utilise Google Marketing Platform (GMP360) and Google Cloud Platform (BigQuery) for advanced analytics and tag management.
  • Collaborate with marketing and product teams to deliver best-in-class MarTech solutions and drive ambitious projects.
  • Support data flows for a Single Customer View and CDP development, enhancing personalisation across channels (Email, SMS, Push Notifications).
  • Connect data platforms with marketing channels to deliver personalised, omni-channel messages to customers.
  • Contribute to CX improvements using analytics and testing platforms, and lead integrations with CX tools.
  • Bring or develop expertise in areas such as data/analytics, A/B testing, AdTech, APIs, and enterprise data platforms.

Requirements:

  • Relevant qualifications or equivalent platform experience are highly valued.
  • Proven experience in Marketing Automation, Digital Marketing, Campaign Management, or IT-related fields.
  • Hands-on experience with Marketing Cloud platforms, with Salesforce Marketing Cloud knowledge desirable but not essential.
  • A solid understanding of the marketing landscape, including IT enterprise architecture, CRM, analytics, and data governance.
  • Familiarity with DSPs, DMPs, CDPs, CRMs, and other key MarTech tools.
  • Technical proficiency in SQL, JavaScript, jQuery, and APIs.
  • Experience with logging and web performance tools (e.g., New Relic, Splunk, Cloudflare).
  • Knowledge of event-streaming architecture for both front-end and back-end systems.
  • Ability to navigate complex environments, ideally within multi-brand organisations.

Benefits:

  • Vibrant and social community who have annual celebrations, family fun days and regular events.
  • Enjoy flexible work arrangements, including the option of one day working from home each week or a 9-day fortnight.
  • Enjoy additional leave days - 'ME' leave and 'Volunteer Day' leave.
  • Study support (up to 50% of tuition fees for relevant courses) and professional membership reimbursement.
  • Employee discounts on Car, Home, Travel insurance.
  • Income protection insurance provided to support you in the event of non-work-related illness or injury.
  • Discounts with a broad range of providers, including gym memberships, accommodation, dental care and more.

Compare the Market is an Equal Opportunity Employer, and we encourage all applicants to apply. We acknowledge that we are strengthened by diversity.

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