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Marketing Director

2 months ago


Melbourne, Victoria, Australia KnowBe4, Inc. Full time

The Marketing Director at KnowBe4, Inc. is responsible for overseeing the effective promotion and positioning of the company brand.

Key Responsibilities:

  • Collaborate with cross-functional teams to develop and implement marketing campaigns and strategies that align with the company's messaging and goals
  • Manage and build various customer lists and create targeted marketing campaigns with clear calls to action, ensuring compliance with data protection regulations
  • Coordinate with the marketing team to manage and optimize the design, content, and layout of direct marketing communications, including customer segmentation and messaging strategies
  • Drive business growth through the analysis of historical performance, customer engagement, and website interactions, understanding key performance indicators (KPIs) and implementing best practices for list management and deliverables
  • Employ best practices related to database concepts, such as list management and deliverables