Digital Marketing Specialist

1 month ago

Melbourne, Victoria, Australia The Creative Store Full time

Job Title: Marketing Coordinator

Job Summary:

We are seeking a highly organized and digitally savvy Marketing Coordinator to join our team at The Creative Store. As a Marketing Coordinator, you will play a key role in the coordination and execution of marketing campaigns, managing digital communications, and ensuring that all brand messaging across various platforms is cohesive and impactful.

Key Responsibilities:

  • Develop and execute multi-channel digital strategies to engage with our target audience and drive business results.
  • Manage content and updates across all digital platforms, including websites, social media, and email marketing, to ensure consistency and accuracy.
  • Collaborate with the web design and creative teams to ensure websites and other digital assets are optimized for user experience, engagement, and SEO.
  • Develop and schedule social media content for the company and clients, engaging with audiences and ensuring consistent brand messaging.
  • Write and curate content for digital platforms, including blogs, newsletters, and case studies, to showcase our expertise and thought leadership.
  • Monitor and analyze digital marketing performance metrics (e.g., social media, website traffic, email marketing), providing insights and recommendations for improvement.
  • Support the creation of marketing collateral, including brochures, presentations, and other digital assets, to help drive business results.
  • Assist in coordinating and promoting events, client meetings, and workshops, to build relationships and drive business growth.
  • Stay up-to-date with the latest digital marketing trends and tools, implementing best practices across all digital channels.

Qualifications:

  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field to demonstrate a strong foundation in marketing principles and practices.
  • 1-2 years of experience in a marketing or digital communications role to showcase hands-on experience in coordinating campaigns and managing digital communications.
  • Proficiency in social media platforms, email marketing tools, and content management systems (CMS) to ensure seamless execution of digital marketing strategies.
  • Basic understanding of SEO principles and web analytics tools to drive business results and improve digital marketing performance.
  • Excellent written and verbal communication skills to effectively communicate with stakeholders and drive business results.
  • Ability to manage multiple projects simultaneously to meet deadlines and drive business growth.
  • Strong organizational skills to work independently and in a team environment.
  • Creative thinker with a passion for storytelling and digital communication to drive business results and build relationships.

About The Creative Store:

We are a dynamic and growing creative agency offering services in Photography, Videography, Graphic Design, Web Design, Marketing Strategy, and Advertising. We are committed to delivering innovative and impactful creative solutions that drive business results.

Why Join Us:

We offer a fast-paced and creative environment where you can grow your skills and take your career to the next level. If you are passionate about digital marketing and communications, we would love to hear from you.

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