Business Growth Strategist

4 days ago

Brisbane, Queensland, Australia beBeeGrowthManager Full time $75,000 - $100,000

About the Role:

">Growth Manager is a pivotal position within our organization, driving strategic growth initiatives and optimizing marketing channels to accelerate revenue growth. As we expand our presence in Australia, this role plays a crucial part in shaping our digital innovation strategy.

We're seeking an accomplished Growth Manager to develop and execute growth strategies that drive significant revenue increases in Australia. This includes overseeing marketing channels, ensuring the right balance between mature, emerging, and experimental platforms. A successful candidate will be expected to provide strategic oversight for established channels (Google Ads, SEO, CRM, paid social) to maximise performance, while also exploring new avenues for customer acquisition through emerging channels like Bing PPC and Spotify advertising.

The ideal candidate will have a data-driven approach, using advanced analytics tools (GA4, LookerStudio, DataStudio) to track performance, optimise marketing spend, and maximise ROI. Additionally, they will implement rigorous monitoring and reporting systems to ensure alignment with revenue, CAC, LTV, and conversion rate targets.

Prioritisation and resource allocation are critical skills required for this role, as well as effective collaboration with cross-functional teams to create an integrated approach to growth. The successful candidate will lead and expand a team of channel specialists, fostering a culture of innovation, accountability, and continuous improvement.

We offer a dynamic work environment that encourages creativity and self-expression. If you're passionate about driving business growth through innovative strategies, we'd love to hear from you. Apply today and take the first step towards an exciting career opportunity.">

About the Job Description

">
  • ">
  • Growth Strategy & Execution: Develop and implement growth strategies that align with our organisation's objectives and drive substantial revenue growth.">
  • Channel Management & Optimisation: Oversee a mix of marketing channels, ensuring the right balance between mature, emerging, and experimental platforms.">
  • Emerging Channels: Take a hands-on approach to emerging channels like Bing PPC and Spotify advertising, from pilot testing to full-scale execution.">
  • New Channels: Identify new, innovative channels (e.g., TikTok, YouTube) and assess their potential impact through market research and feasibility studies.">
  • Data-Driven Growth: Use advanced analytics tools (GA4, LookerStudio, DataStudio) to track performance, optimise marketing spend, and maximise ROI.">
  • Monitoring & Reporting: Implement rigorous monitoring and reporting systems to ensure alignment with revenue, CAC, LTV, and conversion rate targets.">
  • Resource Allocation & Budgeting: Manage budget distribution across channels to maximise impact and ROI.">
  • Prioritisation: Prioritise high-performing channels while testing and scaling new opportunities.">
  • Cross-Functional Collaboration: Work closely with SEO, CRM, CRO, and product teams to create an integrated approach to growth.">
  • Leadership & Team Development: Lead and expand a team of channel specialists, fostering a culture of innovation, accountability, and continuous improvement.">
  • Stakeholder Communication: Communicate channel performance and growth strategies to senior leadership and key stakeholders.">
">

About You

">
  • ">
  • You have experience in developing and executing growth strategies that drive substantial revenue growth.">
  • You have expertise in managing and optimising marketing channels to maximise performance.">
  • You have knowledge of emerging channels like Bing PPC and Spotify advertising.">
  • You have skills in using advanced analytics tools (GA4, LookerStudio, DataStudio) to track performance and optimise marketing spend.">
  • You have experience in leading and expanding a team of channel specialists.">
  • You have strong communication and stakeholder management skills.">
"],

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