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Director of Market Growth and Development
2 weeks ago
Role Overview
We are seeking a strategic and results-driven professional to join our team as the Director of Market Growth and Development. In this role, you will be responsible for driving market growth and development strategies in alignment with the company's overall direction.
Key Responsibilities- Develop, direct, and drive sales business strategies for the Market Development team to achieve revenue and profit targets for the Australian market.
- Maintain relationships with existing key Associates and identify new and potential leaders.
- Develop and implement sales plans, including tracking sales performances; examine competitors' and market trends to identify and prospect business opportunities.
- Identify emerging leaders and assist growth through conducting high-quality coaching and counselling sessions. Encourage business alignment by keeping the Associates abreast of company direction.
- Maintain close contact with Independent Associates, newly enrolled associates, and leaders to enhance their sense of belonging to the USANA family and keep them abreast of company directions.
- Propose annual training and recognition budgets and monitor spending against budget figures.
- Plan and execute recognition and incentive programs that reward Associates' successful behavior, from congratulatory calls and lapel pins for rank advancements to annual Awards Ceremonies, local and foreign incentive trips, and regional incentive programs.
- Plan and execute a yearly training program for Associates at different skills and seniority levels within the company. This includes onsite classes as well as road shows.
- In conjunction with the Marketing Department and Head Office, create an effective onboarding program to retain the new Associates/PCs in the assigned market segment.
- Provide senior management with timely and accurate feedback on the industry and competitive landscape.
- Monitor the results of promotional campaigns and share ideas and best practices with USANA Market Development directors/managers in other countries.
- Manage a team of individuals and provide leadership and mentorship for individual growth.
- Manage, develop, coach, and motivate the Market Development team to develop their skill to ensure that a high professional standard is achieved and monthly sales and KPI targets are met.
- Travel domestically and internationally on weekends and nights is required at USANA/Associate events.
- Perform other duties or ad hoc projects as assigned or needed.
- Excellent command of both written and spoken English and Mandarin.
- A Bachelor's degree in business, marketing, communications, health-related science, or related field required.
- Minimum 8 years of sales or industry experience, including at least 4 years in a managerial capacity.
- Ability to interface with associates and employees at all levels.
- Proficiency in computer software and internet resources as they apply to Market Development and marketing.
- Ability to coordinate multiple tasks simultaneously while meeting deadlines.
- Ability to work under pressure and meet deadlines, possess a mature attitude and be a good team player.
- Friendly, confident, with a highly positive outlook.
- Well-organised, articulate, detail-oriented, have an eye for details, hands-on and results-oriented.
- Effectively and efficiently perform all essential job duties and responsibilities with or without a direct supervisor and without posing a direct safety threat to others or self.
Our company provides the world with the highest-quality products focused on nutritional supplements, skincare, and a healthy lifestyle.
Community is at our core. It is our commitment to always strive to be open-minded listeners, hold ourselves and others accountable, be respectful, and celebrate the strength that comes from collaboration.
Through initiatives like our Diversity, Equity, and Inclusion Council, we create a company culture where all members of the USANA Family feel cared for, included, and valued.
