Digital Content Strategist

2 weeks ago

Sydney, New South Wales, Australia beBeeContentMarketing Full time

We are seeking a skilled Content Marketing Lead to spearhead our regional content strategy and execution across campaigns, events, and lifecycle marketing. This critical role is central to driving pipeline growth, brand visibility, and customer advocacy.

Key Responsibilities
  • Develop and direct creative briefs, copy, and assets with external creative agencies
  • Lead the creation of customer stories for sales, PR, and marketing purposes
  • Write and localise lifecycle, event, and always-on emails to engage customers
  • Manage regional influencer programs to amplify brand reach
  • Support events with customer activations and speaker management
  • Oversee webinars and content elements for local events
  • Adapt and localise global content for APAC audiences
  • Partner with marketing teams on enablement materials and co-branded content
  • Collaborate with media partners on content-led advertising programs
Requirements
  • 8+ years in content marketing, preferably in B2B tech or SaaS
  • Experience producing case studies, email campaigns, and thought leadership content
  • Strong copywriting skills adaptable across audiences and channels
  • Ability to work across time zones and manage global stakeholders
  • Agency management expertise and creative asset review experience
  • Confident working with customer or executive speakers
  • Highly organised, able to manage multiple content work streams simultaneously
Digital Content & Social Media Specialist

This role requires a highly skilled professional who can drive engagement and build lifelong customer relationships through compelling content.

We offer a dynamic and collaborative environment that fosters innovation and growth.

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