Cruise Business Leader

2 weeks ago


Haymarket, New South Wales, Australia beBeeLeadership Full time $120,000 - $180,000

Job Title: Cruise Business Leader

About the Role

We are seeking an experienced and results-driven leader to spearhead the launch of a new cruise business venture. As the General Manager, you will be responsible for building and leading this exciting opportunity from the ground up.

The successful candidate will take full ownership of the business's commercial, operational, and customer experience outcomes. This includes negotiating directly with major cruise lines, building partnerships, and delivering market-leading offers to customers.

You will be hands-on in every area, from technology and compliance to marketing and customer service, to establish and scale a high-performing business.

Key Responsibilities
  • Commercial Leadership:
    • Own the profit and loss statement, pricing, promotions, and revenue growth strategy.
  • Supplier Partnerships:
    • Negotiate exclusive deals, overrides, and group sailings with leading cruise lines.
  • Operations & Customer Experience:
    • Help establish booking systems, service standards, and refund/chargeback protocols.
  • Compliance:
    • Ensure adherence to relevant laws and regulations.
  • Technology & Data:
    • Implement booking engines, payments, and CRM tools.
  • Audience Growth:
    • Convert an engaged content audience into loyal members and repeat cruisers.
  • Team Leadership:
    • Hire, mentor, and scale a small, high-impact team across sales, customer experience, and marketing.
About You

To succeed in this role, you will require:

  • 10+ years of experience in the cruise or travel e-commerce industry.
  • 5+ years of senior leadership experience.
  • A strong track record of supplier relationships and delivering exclusive offers.
  • Experience launching or replatforming a booking operation end-to-end.
  • Hands-on operator with strong commercial acumen and analytical skills.
  • Deep understanding of relevant Australian travel compliance frameworks.
  • Entrepreneurial mindset with the ability to build, innovate, and execute.
Why Join Us

This is a rare opportunity to shape a brand-new travel business with the backing of a leading content company.

You will be the driving force in creating a unique membership model that brings unbeatable cruise value to market—and be recognized as the face of an exciting new venture in the Australian travel industry.



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