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Digital Experience Analyst
2 weeks ago
We are trusted to serve communities since 1914, with over 115,000 team members and a portfolio of iconic brands.
At our organisation, you will make a difference to millions of Australians, seeing your impact every day.
About Our Team
As shopping habits evolve, we continue to innovate. Our Digital team keeps us at the cutting edge, driven by an inclusive culture that creates differentiated experiences for customers and builds digital retailing.
About The Role
Are you passionate about turning data into impactful experiences? We have a permanent position available for a Digital Analytics & Insights Specialist, playing a key role in shaping our web and app platforms.
In this position, you will work closely with teams across the organisation to provide actionable insights from digital customer data, supporting product optimisation and strategic decision-making.
You will analyse customer behaviour across digital and offline channels, identifying pain points, trends, and opportunities to enhance user experience and business outcomes.
Collaborating with cross-functional teams, you will translate complex data into compelling stories that inform and influence product strategy—driving measurable value and innovation across our digital landscape.
Key Responsibilities:
- Minimum 2+ years' hands-on experience in digital analytics or customer insights roles, ideally within a digital-first environment.
- Proven experience with Adobe Analytics and/or Google Analytics for analysing customer behaviour and journeys.
- Strong SQL and/or Python skills for data extraction, manipulation, and analysis.
- Comfortable working with large datasets to identify trends, pain points, and performance drivers.
- Proficiency in data visualisation tools such as Power BI or Tableau.
- Demonstrated ability to generate actionable insights that influence product, marketing or customer experience decisions.
- Experience collaborating with cross-functional teams including digital product, UX, and marketing.
